bLoyal vs Kangaroo Rewards
bLoyal
bloyal.comKangaroo Rewards
loyalty.kangaroorewards.comSide by side
| Figure | bLoyal | Kangaroo Rewards |
|---|---|---|
| Price from | $16/mo | $79/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 10 | 7 |
| Spec score · Loyalty Program Software | 9.2 (#1) | 8.0 (#11) |
| API | bLoyal offers open APIs for connecting POS, eCommerce, back-office, and custom applications. | The API supports real-time bidirectional data sync and integrations with POS, e-commerce, CRM, ERP, mobile apps, and kiosks. |
| Founded | The company history says bLoyal was founded as EVT Solutions in 2004. | 2012 |
| Headquarters | Sammamish, Washington, United States | Montreal, Quebec, Canada |
| Integrations | The maker lists native POS and eCommerce integrations including Clover, NCR Voyix, Korona, Microsoft Dynamics 365, LS Retail, Datasym, Shopify, WooCommerce, CMS Max, Magento, and BigCommerce. | The integrations page lists BigCommerce, WooCommerce, Shopify, Magento, Lightspeed, Heartland, Mailchimp, Mindbody, and other services. |
| Marketing | It supports personalized email and text messages, automated customer journeys, and dynamic customer segments. | The platform supports automated email and SMS campaigns, templates, customer segmentation, and real-time campaign tracking. |
| Setup | The Core edition page says users can set up a Core account in less than a day. | The homepage says a fully functional loyalty program can be launched in as little as 60 minutes. |
| Support | The subscription agreement lists per-incident support at $75 and says enhanced support plans are available. | The site says plans include dedicated onboarding, personalized training, and support from loyalty specialists. |
Plans
bLoyal
- Starter$16 a month
- Plus$18 a month
- Core Edition$39 a month
- Pro Edition$99 a month
- Marketer Edition$199 a month
- Max$250 a month
- CorePriced on request
- ExecutivePriced on request
- MarketerPriced on request
- ProPriced on request
Kangaroo Rewards
- Core$79 a month
- Plus$199 a month
- Elite$349 a month
- Core$79 a month
- Plus$199 a month
- Elite$349 a month
- EnterprisePriced on request
In their own words
Kangaroo Rewards
Kangaroo Rewards is a paid loyalty and customer-engagement platform for businesses, available on Android, iOS, web, and through an API. Businesses can award points for purchases, visits, or other actions, then let customers exchange points for products, services, or partner rewards. Membership tiers can use spending, visit frequency, or engagement criteria and attach tier-specific benefits. Marketing tools include automated email and SMS campaigns, templates, segmentation, and real-time tracking. Kangaroo describes an experience spanning in-store POS, e-commerce, and mobile apps, with integrations such as Shopify, WooCommerce, BigCommerce, Magento, Lightspeed, Heartland, Mailchimp, and Mindbody. Its API supports bidirectional real-time synchronization with business systems. Branded mobile apps can include rewards, notifications, QR scanning, referrals, bookings, and geofencing. Plans start at $79 a month; there is no free plan.