| Price from | $1,250/mo | $350/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 9 |
| Spec score · Customer Data Platforms | 8.1 (#13) | 9.1 (#1) |
| Compliance | The security page says Blueshift undergoes SOC 2 Type 2 audits and offers capabilities supporting GDPR, CCPA, HIPAA-ready deployments, and customer data rights workflows. | Hightouch lists ISO 27001 certification, SOC 2 and SOC 3 compliance, HIPAA compliance, and GDPR compliance among its security features. |
| Integrations | The site says Starter includes 100+ native integrations and features connections including AWS, Snowflake, Shopify, Salesforce, LiveRamp, Criteo, Magento, and Census. | The integration catalog lists more than 300 sources, destinations and extensions, including Snowflake, BigQuery, Salesforce, HubSpot, Google Ads, Facebook Ads and Kafka. |
| Product | Blueshift is an AI-powered customer engagement platform built for B2C marketing teams that combines a customer data platform, cross-channel marketing, and AI. | Hightouch describes itself as an agentic marketing platform and composable customer data platform for using customer data and AI in marketing workflows. |
| Security | Blueshift says it encrypts data at rest with AES-256 and in transit with TLS 1.2+, and supports SAML single sign-on, multi-factor authentication, and audit logging. | Hightouch states it does not store customer data, runs queries directly on the customer’s warehouse, and transfers data to destinations without storing it. |
| Support | The pricing page lists Starter email support with 24-hour SLAs, Growth priority chat, and Enterprise 24/7 phone and chat support with a dedicated CSM and quarterly strategy reviews. | Composable CDP plans list dedicated expert support, and the pricing page describes dedicated Slack, a dedicated customer success manager, onboarding, and custom support SLAs. |