Boei vs Gupshup
Boei
boei.help
Gupshup
gupshup.aiSide by side
| Figure | Boei | Gupshup |
|---|---|---|
| Price from | $19/mo | Free |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 12 | 4 |
| Spec score · SMS Chatbot Software | 9.2 (#1) | 8.3 (#8) |
| API | The REST API uses OpenAPI 3.0, Bearer API keys, JSON responses and a stated limit of 60 requests per minute per key. | The WhatsApp API exposes a POST endpoint for sending text, image and other message types, with API-key authentication. |
| Channels | Website chat, WhatsApp, email, SMS, Telegram and other channels share one conversation history and inbox. | The platform supports omnichannel conversations through WhatsApp, Instagram, SMS and RCS. |
| Company size | LinkedIn lists Boei as a one-employee software-development company. | LinkedIn lists Gupshup as a privately held company with 1,001–5,000 employees and San Francisco headquarters. |
| Founded | Boei says it began in 2020. | Gupshup identifies 2004 as its founding year and says it was born in India. |
| Headquarters | Utrecht, Netherlands | Cupertino, California, United States |
| Integrations | Official integrations include HubSpot, Mailchimp, Google Analytics, Facebook Pixel, Missive, Zapier, Make, n8n and webhooks. | Gupshup advertises more than 500 plug-and-play integrations covering CRMs, support, payments and commerce. |
| Licence | The WordPress connector is explicitly described as open-source software, while the hosted Boei service is proprietary SaaS. | The reviewed official documentation describes hosted proprietary services and does not identify an open-source licence. |
| Rating on Capterra | 5.0 out of 5 from 25 reviews. | 4.3 out of 5 from 35 reviews |
| Rating on G2 | 4.7 out of 5 from 11 reviews. | 4.4 out of 5 from 67 reviews |
| Rating on GetApp | 5.0 out of 5 from 25 reviews. | 4.3 out of 5 from 35 reviews |
| Rating on Software Advice | 5.0 out of 5 from 25 reviews. | 4.3 out of 5 from 35 reviews |
| What it does | Boei is an AI customer-conversation platform combining chatbot, live chat, shared inbox, CRM and more than 50 contact channels. | Gupshup provides conversational AI and messaging automation for marketing, commerce and customer support. |
Plans
Boei
- Starter$25 a month
- Growth$69 a month
- Business$179 a month
- Starter$228 a year
- Starter annual$228 a year
- Scale$309 a month
- Growth$588 a year
- Growth annual$588 a year
- Business$1,548 a year
- Business annual$1,548 a year
Gupshup
- Gupshup messaging feeFree
- WhatsApp API Self ServePriced on request
- WhatsApp API Self-ServeFree
- EnterprisePriced on request
In their own words
Boei
Boei is an AI customer conversation platform combining chatbot, live chat, shared inbox, CRM and more than 50 contact channels. Its agent can answer questions, qualify leads, prepare quotes, book appointments, update CRMs, trigger workflows and send follow-ups. Training inputs include websites, documents, knowledge bases, product and pricing data, support ticket history, instructions and Q&A. The same agent can work across website chat, WhatsApp and email with shared conversation history; the maker says it speaks 95+ languages. Teams can automate actions, require approval for sensitive steps, or take over a conversation with context and an audit trail. Listed integrations include CRM, support, email marketing, calendar and website platforms, as well as webhooks. API access and webhooks are included in Growth, Business and Scale. The seven-day trial unlocks all features without a credit card, after which accounts become read-only unless upgraded. Starter is listed at $19 a year, billed at $228/yr. Boei says customer data is hosted in the EU/EEA, with production servers and backups in Germany.
Gupshup
Gupshup provides conversational AI for marketing, commerce, and customer support. Its agents use conversational context to take actions such as booking appointments, cancelling tickets, and making EMI payments. Teams can set engagement rules, connect business tools, apply guardrails, and define a trusted source of truth. Complex conversations can be escalated to human support.
The platform lists WhatsApp, Instagram, SMS, web and app, RCS, and voice channels. It supports trigger campaigns and drip journeys, with metrics to measure their performance. Other listed capabilities include a visual flow builder, AI bot generation, knowledge-base answers, lead qualification, and conversation routing. Integrations include Salesforce Marketing Cloud, MoEngage, CleverTap, Oracle Responsys, WebEngage, Bloomreach, and Braze, alongside custom integrations and more than 500 plug-and-play options.