BoomTown vs RealScout
BoomTown
boomtownroi.comRealScout
realscout.comSide by side
| Figure | BoomTown | RealScout |
|---|---|---|
| Price from | $1,000/mo | $12.42/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 7 |
| Spec score · Real Estate Marketing | 8.7 (#1) | 7.8 (#6) |
| Spec score · Real Estate CRM Software | 8.6 (#24) | 8.3 (#48) |
| Integrations | Official integration partners include Google Calendar, Mojo Dialer, BombBomb, dotloop, RPR, CallAction, Spacio, Zapier, RealSynch, API Nation, Agent Legend and Vulcan7. | The company lists CRM and website integrations and names Follow Up Boss, Cloze, BoldTrail, MoxiWorks, Zillow, Realtor.com, Zapier, API, and CSV import among supported connection options. |
| Lead routing | The CRM can distribute leads by round robin, agent-on-duty or an ISA-first workflow. | Yes |
| Mobile app | BoomTown NOW is a dedicated mobile app for lead follow-up by calls, emails, and texts, and syncs with lead profiles in BoomTown. | Yes |
| Support | BoomTown offers support through live chat in the CRM, email, and phone. | The pricing page lists self-serve coaching, email and chat support, and live office hours; Build adds implementation and live training, while Enterprise includes a dedicated account manager. |
Plans
BoomTown
- Launch$1,000 a month
- Grow$1,300 a month
- Advance$1,500 a month
- CorePriced on request
RealScout
- Core$179 a month
- Build$299 a month
- Core (annual)$149 a year
- Core (monthly)$179 a month
- Build (annual)$249 a year
- Build (monthly)$299 a month
- EnterprisePriced on request
In their own words
BoomTown
BoomTown offers real estate technology that includes lead generation, IDX websites, a CRM, and lead management services. Its web product includes property listings, property search, IDX integration, and lead capture tools. The Success Assurance service uses a Concierge team to monitor lead behavior and engage leads; the help center says the team contacts new leads within 90 seconds. Marketing Central lets users create Facebook and Instagram ad campaigns, set budgets, and review campaign reporting. Users can also build drag-and-drop landing pages and use or create campaign templates. BoomTown NOW is a mobile app for following up with leads by call, email, and text, and it syncs with lead profiles. The CRM is accessible through desktop and mobile web browsers; supported browsers listed by the help center include Firefox, Chrome, Edge, and Safari. BoomTown offers support through CRM live chat, email, and phone, plus free Training University courses for users on Core, Grow, and Advance. Plans list two users for Launch, five for Core, and either 10 or 25 for Grow. Advance lists multi-MLS support and office-focused tools. Pricing is on request; additional users are listed at $35 per active user above the license allowance, with the fee potentially varying by platform.