Botmaker vs Inrō
Botmaker
botmaker.com
Inrō
inro.socialSide by side
| Figure | Botmaker | Inrō |
|---|---|---|
| Price from | $149/mo | €12.99/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 4 |
| Spec score · Instagram DM Automation Tools | 8.5 (#2) | 8.1 (#3) |
| Integrations | Botmaker lists native integrations with CRM, ERP, payment systems, ecommerce, and customers' own APIs. | Direct integrations include Shopify, Stripe, Calendly, Eventbrite, HighLevel, ElevenLabs, Meta Conversions API and Meta Pixel, with thousands more through Make. |
| Product | Botmaker describes its platform as a way to build autonomous AI agents for customer conversations and workflows. | Inrō is an Instagram-first DM automation and AI Agent platform that turns comments, story replies, mentions and DMs into qualified conversations and sales. |
| Security | Botmaker says it is certified and works under ISO 27001, complies with European and Brazilian data protection laws, and monitors traffic with DDoS defenses and application defenses against SQL injection and XSS. | Inrō is a Meta Tech Provider and runs on Meta’s official Instagram API rather than unofficial browser automation. |
| Support | Standard, Scale, and Pro list chat, platform, and email support; Enterprise lists personalized attention. | The support email listed by Inrō is [email protected]. |
Plans
Botmaker
- Standard$149 a month
- Scale$249 a month
- Pro$499 a month
- Standard$149 a month
- Scale$249 a month
- Pro$499 a month
- EnterprisePriced on request
In their own words
Inrō
Inrō is an Instagram-first platform for automating direct messages and using an AI Agent to turn social interactions into conversations. It can start scenarios from comments, story replies, DMs, mentions, referral links and other events, then send messages, share links, collect data or hand off to AI. The Agent answers questions, qualifies leads, recommends offers, sends booking or checkout links, and follows up in a brand’s tone. Campaigns support scheduled targeted broadcasts and multi-step sequences to selected contacts. Inrō also creates, schedules and publishes Instagram posts, reels and stories, with controls for captions, tags, locations, alt text and reel covers. Direct integrations include Shopify, Stripe, Calendly, Eventbrite, HighLevel, ElevenLabs, Meta Conversions API and Meta Pixel; Make connects it to thousands more. It provides a versioned REST API, webhooks and an MCP server, though the API cannot read inbox history. The web app runs in a browser. A free plan is available; Pro is €12.99/month and includes a 14-day trial.