BotSailor vs MSG91
BotSailor
botsailor.comMSG91
msg91.comSide by side
| Figure | BotSailor | MSG91 |
|---|---|---|
| Price from | $6/mo | ₹2,000/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 15 | 11 |
| Spec score · WhatsApp Business API Providers | 9.3 (#3) | 9.0 (#4) |
| Founded | 2021 | The Udyam certificate records incorporation and business commencement on 18 June 2010. |
| Headquarters | Rajshahi, Bangladesh | The Udyam certificate lists the enterprise address in Indore, Madhya Pradesh, India, PIN 452011. |
| Integrations | The integrations catalog lists services including Google Sheets, Shopify, WooCommerce, Zapier, n8n, Twilio, Stripe, PayPal, Mailchimp, HubSpot, Telegram, WhatsApp and HTTP API. | MSG91 lists integrations or connectors including Shopify, Zoho CRM, CleverTap, Excel, Google Sheets, Auth0, Zapier, Pabbly Connect, viaSocket, Tally and Kylas. |
| Rating on Capterra | 3.0 out of 5 from 2 reviews. | 4.7 out of 5 from 42 reviews. |
| Rating on G2 | 4.5 out of 5 from 2 visible reviews; G2 says there are not enough reviews for buying insight. | 4.5 out of 5 from 199 reviews. |
| Rating on GetApp | 3.0 out of 5 from 2 reviews. | 4.7 out of 5 from 42 reviews. |
| Rating on Trustpilot | 2.5 out of 5 from 15 reviews. | 3.4 out of 5 from 10 reviews. |
| Security controls | Published controls include TLS encryption, encryption at rest where applicable, hardened infrastructure, logging, monitoring and GDPR-oriented processing terms. | MSG91's SOC 2 Type II report covers security, availability, processing integrity, confidentiality and privacy controls for the 26 January–26 April 2024 observation period. |
| Support | The maker provides a support desk and contact channel, and says technical experts are available to assist. | Support is available by chat, email, WhatsApp call or Google Meet; listed hours are Monday–Saturday 8:00 AM–midnight IST and Sundays and holidays 10:00 AM–7:00 PM IST. |
| What it does | BotSailor is a cloud platform for AI-powered customer engagement, chatbot automation, broadcasting, commerce and team inbox workflows across WhatsApp, Instagram, Facebook Messenger, Telegram and websites. | MSG91 is a cloud communications platform providing SMS, WhatsApp, email, voice, authentication, RCS and related communication APIs. |
Plans
BotSailor
- FreeFree
- Premium 1K$8.99 a month
- Premium 500 (Pro)$10.99 a month
- Premium 2K$12.59 a month
- Premium 1K (Pro)$14.99 a month
- Premium 2K (Pro)$20.99 a month
- Premium 1K Quarterly$22.48, paid once
- Premium 3K (Pro)$25.99 a month
- Premium 5K (Pro)$40.99 a month
- Premium 1K Yearly$71.95 a year
MSG91
- FreeFree
- Starter₹2,000 a month
- Basic₹4,600 a month
- Alpha₹7,500 a month
- SMS — 1,17,648 India-to-India messagesPrice not published
- SMS — 16,500 India-to-India messagesPrice not published
- SMS — 30,000 India-to-India messagesPrice not published
- SMS — 4,50,000 India-to-India messagesPrice not published
- SMS — 5,000 India-to-India messagesPrice not published
- SMS — 60,000 India-to-India messagesPrice not published
In their own words
BotSailor
BotSailor is an AI-powered customer engagement and automation platform for sales, support, marketing, and commerce. It handles conversations across WhatsApp, Instagram, Facebook Messenger, Telegram, and website chat. AI agents can use business knowledge, collect information, route conversations, trigger automations, call APIs, or hand discussions to people. The platform also provides visual chatbot flows, broadcasts, follow-up sequences, lead capture, social automation, and a shared team inbox. Commerce connections to Shopify, WooCommerce, and Salla support product discovery, cart recovery, order notifications, payment journeys, and post-purchase support. Listed integration options include Google Sheets, webhooks, WPForms, Elementor, Google Forms, HTTP API, Shopify, and WooCommerce. Its REST API covers messaging, subscriber management, chatbot flows, team and reseller accounts, catalogs, labels, sequences, and AI integration, using API-key authentication. BotSailor offers white-label and reseller solutions. The Free plan is free and includes 200 subscribers and 200K AI tokens per month. The listed Premium 1K plan costs $14.99 a month and includes 1K subscribers and 2M AI tokens per month. Third-party messaging providers may charge separately.