BotSailor
botsailor.com
What it is
BotSailor is an AI-powered customer engagement and automation platform for sales, support, marketing, and commerce. It handles conversations across WhatsApp, Instagram, Facebook Messenger, Telegram, and website chat. AI agents can use business knowledge, collect information, route conversations, trigger automations, call APIs, or hand discussions to people. The platform also provides visual chatbot flows, broadcasts, follow-up sequences, lead capture, social automation, and a shared team inbox. Commerce connections to Shopify, WooCommerce, and Salla support product discovery, cart recovery, order notifications, payment journeys, and post-purchase support. Listed integration options include Google Sheets, webhooks, WPForms, Elementor, Google Forms, HTTP API, Shopify, and WooCommerce. Its REST API covers messaging, subscriber management, chatbot flows, team and reseller accounts, catalogs, labels, sequences, and AI integration, using API-key authentication. BotSailor offers white-label and reseller solutions. The Free plan is free and includes 200 subscribers and 200K AI tokens per month. The listed Premium 1K plan costs $14.99 a month and includes 1K subscribers and 2M AI tokens per month. Third-party messaging providers may charge separately.
Spec sheet
- What it does
- BotSailor is a cloud platform for AI-powered customer engagement, chatbot automation, broadcasting, commerce and team inbox workflows across WhatsApp, Instagram, Facebook Messenger, Telegram and websites.Read 15 Oct 2026 · botsailor.com
- Purpose
- BotSailor is an AI-powered customer engagement and automation platform for sales, support, marketing, and commerce across WhatsApp, Instagram, Facebook Messenger, Telegram, and websites.Read 30 Sep 2026 · botsailor.com
- API
- The REST API supports messaging, subscriber management, chatbot flows, team and reseller accounts, catalogs, labels, sequences, and AI integration, with API-key authentication.Read 30 Sep 2026 · botsailor.com
- Integrations
- The integrations catalog lists services including Google Sheets, Shopify, WooCommerce, Zapier, n8n, Twilio, Stripe, PayPal, Mailchimp, HubSpot, Telegram, WhatsApp and HTTP API.Read 15 Oct 2026 · botsailor.com
- Support
- The maker provides a support desk and contact channel, and says technical experts are available to assist.Read 30 Sep 2026 · botsailor.com
- Headquarters
- Rajshahi, BangladeshRead 23 Sep 2026 · botsailor.com
- Founded
- 2021Read 23 Sep 2026 · botsailor.com
- AI agents
- Specialized agents can use business knowledge, route conversations, collect data, trigger flows, call APIs and hand chats to human staff.Read 15 Oct 2026 · botsailor.com
- API extensibility
- The API is intended for custom CRM, ecommerce and SaaS integrations and supports GET and POST requests.Read 15 Oct 2026 · botsailor.com
- API scope
- Documented endpoints cover WhatsApp messages and media, bot flows, subscribers, labels, sequences, custom fields, team members, catalogs, orders and BotSailor AI.Read 15 Oct 2026 · botsailor.com
- Automation
- The platform provides visual chatbot flows, broadcasts, follow-up sequences, lead capture, social automation, and a unified team inbox.Read 30 Sep 2026 · botsailor.com
- Changelog update
- On 11 October 2026 BotSailor added multiple API keys, access control, key disabling and key deletion.Read 15 Oct 2026 · botsailor.com
- Channels
- Supported conversational channels are WhatsApp, Facebook Messenger, Instagram, Telegram, and Website Chat.Read 30 Sep 2026 · botsailor.com
- Commerce
- BotSailor connects Shopify, WooCommerce, and Salla for product discovery, cart recovery, order notifications, payment journeys, and post-purchase support.Read 30 Sep 2026 · botsailor.com
- Company address
- LinkedIn gives the primary location as 247 Gonok Para, Rajshahi, Rajshahi 6100, Bangladesh.Read 15 Oct 2026 · linkedin.com
- Company fact
- LinkedIn lists the maker as BotSailor Limited, a partnership founded in 2022 with headquarters in Rajshahi, Bangladesh and 11–50 employees.Read 15 Oct 2026 · linkedin.com
- Documentation depth
- The legacy help center lists 93 Bot Channel articles, 39 Integration articles, 21 Reseller articles and additional billing, widget and broadcasting content.Read 15 Oct 2026 · botsailor.com
- Drip campaigns
- Timed sequences can run on WhatsApp, Messenger, Instagram and Telegram inside or outside the 24-hour window.Read 15 Oct 2026 · botsailor.com
- Ecommerce automation
- Shopify, WooCommerce and Salla connections support product discovery, catalog commerce, cart recovery, payments, order updates and post-purchase support.Read 15 Oct 2026 · botsailor.com
- Free plan limits
- The Free plan includes 200 subscribers and 200K AI tokens per month; the pricing page labels it "$0 Forever."Read 30 Sep 2026 · botsailor.com
- GetApp pricing
- GetApp lists Premium at $6.99 per month and Agency at $89 per month, with a free version and no stated free-trial availability.Read 15 Oct 2026 · getapp.com
- Human handoff
- Teams can take over conversations through the shared inbox and access customer information, conversation history, labels, assignments, and notes.Read 30 Sep 2026 · botsailor.com
- Knowledgebase status
- The newer knowledgebase says it is under development while directing users to the legacy help center.Read 15 Oct 2026 · botsailor.com
- Lead capture
- Website chat, click-to-chat ads, comment automation, user-input flows and WhatsApp flows capture lead information.Read 15 Oct 2026 · botsailor.com
- Licence
- Terms identify the platform, source code, APIs, interfaces and related materials as proprietary and grant only a revocable, non-transferable use licence.Read 15 Oct 2026 · botsailor.com
- Limit: Capterra support
- One Capterra reviewer rated support poorly and reported no response for white-label domain onboarding.Read 15 Oct 2026 · capterra.com
- Limit: G2 setup and pricing
- Reviewers say advanced integrations can take time to configure, higher usage can become expensive and Premium should include another user account.Read 15 Oct 2026 · g2.com
- Limit: Trustpilot reliability complaints
- Trustpilot reviewers repeatedly report frequent server outages, crashes, weak support responses and rising prices.Read 15 Oct 2026 · trustpilot.com
- Messaging charges
- The maker says third-party messaging providers such as WhatsApp may charge separately depending on usage and selected package.Read 30 Sep 2026 · botsailor.com
- Mobile and desktop app
- The Shared Inbox is installable as a progressive web app on Android, iOS and desktop without an app-store download; iOS installation uses Safari.Read 15 Oct 2026 · botsailor.com
- Praise: Capterra stability
- Another Capterra reviewer described BotSailor as powerful, easy to use, stable and fast.Read 15 Oct 2026 · capterra.com
- Praise: G2 usability
- Reviewers praise the drag-and-drop builder, natural-feeling AI conversations, multi-channel automation, easy WhatsApp broadcasts and available APIs.Read 15 Oct 2026 · g2.com
- Praise: Trustpilot support
- Several Trustpilot reviewers praise fast, helpful and professional support and easy multi-channel automation.Read 15 Oct 2026 · trustpilot.com
- Premium limits
- The pricing comparison states Premium includes 2M AI tokens per month and offers subscriber tiers from 500 to 100K.Read 30 Sep 2026 · botsailor.com
- Privacy safeguards
- The privacy policy states TLS 1.3 in transit, AES-256 at rest, access controls, internal two-factor authentication and possible backup deletion delays of up to 30 days.Read 15 Oct 2026 · botsailor.com
- Rating on Capterra
- 3.0 out of 5 from 2 reviews.Read 15 Oct 2026 · capterra.com
- Rating on G2
- 4.5 out of 5 from 2 visible reviews; G2 says there are not enough reviews for buying insight.Read 15 Oct 2026 · g2.com
- Rating on GetApp
- 3.0 out of 5 from 2 reviews.Read 15 Oct 2026 · getapp.com
- Rating on Shopify App Store
- 0.0 out of 5 from 0 reviews.Read 15 Oct 2026 · apps.shopify.com
- Rating on Trustpilot
- 2.5 out of 5 from 15 reviews.Read 15 Oct 2026 · trustpilot.com
- REST API
- The REST API uses versioned /api/v1 endpoints and API-key authentication, with examples and sample responses.Read 15 Oct 2026 · botsailor.com
- Security and policies
- The site links to Privacy Policy, GDPR Policy, Terms of Service, Fair Usage Policy, and Refund Policy pages.Read 30 Sep 2026 · botsailor.com
- Security controls
- Published controls include TLS encryption, encryption at rest where applicable, hardened infrastructure, logging, monitoring and GDPR-oriented processing terms.Read 15 Oct 2026 · botsailor.com
- Shared inbox
- The unified inbox combines WhatsApp, Messenger, Instagram, Telegram and web-chat conversations with profiles, history, tags, notes and assignments.Read 15 Oct 2026 · botsailor.com
- Shopify app function
- The Shopify app connects stores to WhatsApp for abandoned-cart recovery, cash-on-delivery verification and order updates.Read 15 Oct 2026 · apps.shopify.com
- Visual flow builder
- A no-code visual builder creates customer journeys with conditions, data, APIs and AI.Read 15 Oct 2026 · botsailor.com
- WhatsApp broadcasting
- Broadcast campaigns support templates, custom fields, audience segments, throttling and delivery reporting.Read 15 Oct 2026 · botsailor.com
- White label
- BotSailor offers white-label and reseller solutions for agencies, entrepreneurs, and SaaS businesses to offer the service under their own brand.Read 30 Sep 2026 · botsailor.com
Plans and prices
Strong points and limits
Strong points
- Free plan includes 200 subscribers
- Supports five conversational channels
- Provides a shared team inbox
- REST API includes API-key authentication
Limits
- Free plan is limited to 200 subscribers
- Third-party providers may charge separately
Who it suits
It suits teams handling customer conversations across messaging channels and websites, especially those needing automated flows, commerce connections, or human handoff. Agencies and SaaS businesses may also consider its white-label and reseller options.
Verdict
BotSailor combines AI agents, automation flows, commerce connections, and a team inbox across several channels. Check subscriber and token limits, and account for possible separate messaging-provider charges.
Where Specifiction places it
- WhatsApp Business API Providers#3 of 339.3