Boulevard vs SalonAppy

Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.

SalonAppy is an online management system for hair salons, beauty salons, spas, and related businesses. It combines appointment scheduling, online booking, staff calendars, and mobile staff access through Android, iOS, and the web. Client tools support records, tags, discounts, and advanced filtering. Automated SMS and WhatsApp messages can send reminders, confirmations, surveys, and birthday greetings. The system tracks product sales, inventory, low-stock alerts, client payments, receivables, expenses, and revenue. Administrators can control employee permissions for viewing, adding, editing, or deleting information. The Pro plan lists Google Calendar and Reserve with Google integrations; WhatsApp and Instagram are additional modules. SalonAppy says its iPhone, iPad, and Android apps support 23 languages, data is stored on secure servers with automatic backups, and users can export data. The Pro plan costs $12.50 a month per user, billed yearly. The service has no free plan and offers a trial period.