Boulevard vs Santurg
Boulevard
joinblvd.comSanturg
santurg.comSide by side
| Figure | Boulevard | Santurg |
|---|---|---|
| Price from | $143/mo | $99/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 3 |
| Spec score · Spa Management Software | 8.7 (#5) | 7.7 (#22) |
| Spec score · Esthetician Software | 8.8 (#4) | 7.7 (#22) |
| Booking | Its self-booking feature lets clients book through a business website and social media. | Clients can book through 24/7 booking links, and automated SMS or email reminders and waitlist management are available. |
| Industries | Boulevard lists medspas, salons, spas, barbers, massage businesses, and nail salons among the businesses it serves. | The site lists hair salons, nail studios, day spas, barbershops, lash studios, med spas, massage, and tattoo businesses as target users. |
| Product | Boulevard describes itself as a client experience and business management platform for appointment-based self-care businesses. | Santurg combines scheduling, payments, staff, client records, inventory, and analytics in one platform for beauty and wellness operators. |
Plans
Boulevard
- Essentials$143 a month
- Premier$234 a month
- Prestige$328 a month
- EnterprisePriced on request
In their own words
Boulevard
Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.