| Price from | $143/mo | $79/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Plans published | 4 | 2 |
| Spec score · Med Spa Software | 8.1 (#10) | 7.1 (#24) |
| Company | Boulevard says it was originally founded in Los Angeles in 2016 and is now fully remote. | The website footer identifies Rhaena & Loki Labs LLC, and the privacy policy identifies Tracer Health as the service provider. |
| Payments | Boulevard offers an all-in-one point-of-sale system designed for beauty and wellness brands. | Tracer supports in-person and online payments, card on file, refunds, and no-show fees, and says it adds no markup to standard Stripe rates. |
| Product | Boulevard combines online appointment scheduling, messaging, marketing, and payments for appointment-based self-care businesses. | Tracer is practice-management software built for med spas and aesthetic practices, combining charting, scheduling, payments, messaging, and inventory. |
| Scheduling | Precision Scheduling is described as a tool to optimize calendars and eliminate appointment gaps. | Tracer offers a multi-provider calendar, online client self-booking, card-on-file booking, and automated reminders. |