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SPECIFICTION
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Brand24 vs Brandworkz

Brand24

brand24.com

Brandworkz

brandworkz.com

Side by side

FigureBrand24Brandworkz
Price from$249/moFree
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
WindowsYesYes
macOSYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published65
Spec score · Brand Management Software9.3 (#1)9.1 (#2)
Free planNoYes
HeadquartersWrocław, PolandLondon, United Kingdom
IntegrationsBrand24 lists integrations with Slack and Microsoft Teams and provides API access and an MCP server.Listed connectors include Adobe Creative Cloud, Azure Active Directory, Chili Publish, Google Analytics, Getty Images, Okta, Microsoft Office, Oracle, SAML and Squiz Matrix.
What it doesBrand24 is a media monitoring and social listening tool for tracking brand, competitor, and topic conversations across the web and social media.Brandworkz is a cloud brand-management and digital-asset platform for centralising, sharing, editing and governing marketing content.

Plans

Brand24

  • Individual$249 a month
  • Team$349 a month
  • Pro$499 a month
  • Business$699 a month
  • Enterprise$1,499 a month
  • Enterprise$17,988 a year

Brand24 pricing →

Brandworkz

  • EssentialsFree
  • Starting price (Capterra listing)$500, paid once
  • CorePriced on request
  • EnterprisePriced on request
  • ProfessionalPriced on request

Brandworkz pricing →

In their own words

Brand24

Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.

Visit brand24.com

Brandworkz

Brandworkz has no write-up on Specifiction yet; its figures are above.

Visit brandworkz.com