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SPECIFICTION
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Brand24 vs Cyabra

Brand24

brand24.com

Cyabra

cyabra.com

Side by side

FigureBrand24Cyabra
Price from$249/mo—
Free plan——
Free trialYes—
Open source——
WebYesYes
WindowsYes—
macOSYes—
iOSYes—
AndroidYes—
APIYesYes
Self-hosted—Yes
Plans published61
Spec score · Social Media Listening Software9.0 (#3)8.0 (#25)
Alert channelsEmail,Slack,Microsoft Teams,in-app,mobile push notificationsemail
Founded20112017
HeadquartersWrocław, PolandTel Aviv, Israel
IntegrationsBrand24 lists integrations with Slack and Microsoft Teams and provides API access and an MCP server.Cyabra says it integrates with OSINT platforms and social media listening tools, and offers API access for custom integrations with existing financial risk systems.
News monitoringYesYes
Security and complianceBrand24 publishes information about its Digital Services Act compliance, privacy policy, personal-data handling, DMCA policy, and EU Data Act guidance.Cyabra’s terms state that it is GDPR compliant and maintains SOC 2 Type II certification standards.
Sentiment analysisYesYes
Social network coverageFacebook,Instagram,X (Twitter),LinkedIn,Reddit,YouTube,TikTok,Twitch,Medium,QuoraTikTok,X,Instagram,Facebook,Reddit,Telegram,WhatsApp,and other social platforms
SupportEnterprise clients receive personalized onboarding, tailored training, regular progress reviews, a dedicated Customer Success Manager, and quarterly business reviews.Cyabra offers managed services that provide in-depth reports by its analysts.
Web monitoringYesYes
What it doesBrand24 is a media monitoring and social listening tool for tracking brand, competitor, and topic conversations across the web and social media.Cyabra analyzes actors, behaviors, and content to distinguish authentic online activity from coordinated manipulation and support evidence-based mitigation.

Plans

Brand24

  • Individual$249 a month
  • Team$349 a month
  • Pro$499 a month
  • Business$699 a month
  • Enterprise$1,499 a month
  • Enterprise$17,988 a year

Brand24 pricing →

Cyabra

  • Custom enterprise planPriced on request

Cyabra pricing →

In their own words

Brand24

Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.

Visit brand24.com

Cyabra

Cyabra has no write-up on Specifiction yet; its figures are above.

Visit cyabra.com