Brand24 vs Mentionlytics
Brand24
brand24.com
Mentionlytics
mentionlytics.comSide by side
| Figure | Brand24 | Mentionlytics |
|---|---|---|
| Price from | $249/mo | $49/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 6 | 7 |
| Spec score · AI Social Listening Tools | 9.2 (#1) | 8.6 (#6) |
| Spec score · Brand Intelligence Software | 9.2 (#1) | 8.5 (#5) |
| Spec score · Social Media Listening Software | 9.0 (#3) | 8.8 (#5) |
| Spec score · Social Listening Tools | 9.3 (#1) | 8.6 (#6) |
| Spec score · Social Media Monitoring | 9.3 (#1) | 8.6 (#4) |
| Spec score · Social Media Monitoring & Listening Software | 9.3 (#1) | 8.6 (#6) |
| Spec score · Social Monitoring | 9.3 (#1) | 8.6 (#6) |
| AI features | Brand24 offers AI Insights, Events Detection, Brand Assistant, Sentiment Analysis, Topic Analysis, and Smart Context Search. | AI features include sentiment, emotion, anomaly detection, clustering, translation, and image recognition. |
| Alert channels | Email,Slack,Microsoft Teams,in-app,mobile push notifications | Email,Slack |
| Analytics | The platform provides sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis. | Mentionlytics provides brand-awareness, sentiment-analysis, reach, engagement, and share-of-voice metrics in a dashboard. |
| Founded | 2011 | 2016 |
| Free plan | No | No |
| Headquarters | Wrocław, Poland | Ierapetra, Crete, Greece |
| Historical data | 1 | 18 |
| Integrations | Brand24 lists integrations with Slack and Microsoft Teams and provides API access and an MCP server. | The official integrations list includes Hootsuite, Looker Studio, Slack Alerts, Power BI compatibility, the Social Media Monitoring API, and MCP. |
| Monitoring coverage | Brand24 tracks mentions across more than 25,000,000 sources, including social media, news sites, blogs, forums, review platforms, and podcasts. | The platform monitors websites, news sites, blogs, forums, reviews, and social networks including X, Facebook, TikTok, LinkedIn, Instagram, YouTube, and Reddit. |
| News monitoring | Yes | Yes |
| Tracked query limit | 3 | 3 |
| Sentiment analysis | Yes | Yes |
| Social network coverage | Facebook,Instagram,X (Twitter),LinkedIn,Reddit,YouTube,TikTok,Twitch,Medium,Quora | X,TikTok,LinkedIn,Facebook,Instagram,YouTube,Reddit,Bluesky,Threads |
| Paid from | 199 | 69 |
Plans
Brand24
- Individual$249 a month
- Team$349 a month
- Pro$499 a month
- Business$699 a month
- Enterprise$1,499 a month
- Enterprise$17,988 a year
Mentionlytics
- Basic$49 a month
- Essential$169 a month
- Advanced$299 a month
- Pro$499 a month
- Business$749 a month
- Enterprise$1,299 a month
- 14-day free trialFree
In their own words
Brand24
Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.
Mentionlytics
Mentionlytics is a social listening and brand-monitoring platform for tracking online discussion about brands, products and competitors. It monitors websites, news, blogs, forums, reviews and social networks, including X, TikTok, LinkedIn, Facebook, Instagram, YouTube, Reddit, Bluesky and Threads. Its dashboard includes brand-awareness, sentiment, reach, engagement and share-of-voice measures; it also tracks more than 100 review sources. AI capabilities cover sentiment and emotion analysis, anomaly detection, mention clustering, translation, image recognition, and video and audio analysis. Teams can create and share custom reports, use tags and maintain separate client or brand accounts on supported plans. Alerts can be sent by email or Slack. The service offers web and API access, and integrations include Hootsuite, Looker Studio, Power BI compatibility and MCP. The 14-day trial does not automatically charge users when it ends, and subscriptions can be canceled at any time. Paid plans are billed yearly and start at $69 per month. Mentionlytics was founded in 2016 in Ierapetra, Crete, Greece.