Brand24 vs TrackMyHashtag
Brand24
brand24.comTrackMyHashtag
trackmyhashtag.comSide by side
| Figure | Brand24 | TrackMyHashtag |
|---|---|---|
| Price from | $249/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 6 | 2 |
| Spec score · Social Media Hashtag Tracking Software | 9.3 (#1) | 6.8 (#24) |
| Analytics | The platform provides sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis. | Its analytics include tweet timelines and statistics, device source, languages, reach and impressions, top users, related word clouds, links, media, and tweets. |
| Historical data | 1 | The pricing page says historical X data is available since 2006, and customers can request data for a hashtag, keyword, or account. |
| Integrations | Brand24 lists integrations with Slack and Microsoft Teams and provides API access and an MCP server. | The opened maker pages describe X data and list X’s required policies, but do not identify third-party product integrations. |
| Support | Enterprise clients receive personalized onboarding, tailored training, regular progress reviews, a dedicated Customer Success Manager, and quarterly business reviews. | The pricing page lists chat and email support, and the contact page provides [email protected]. |
Plans
Brand24
- Individual$249 a month
- Team$349 a month
- Pro$499 a month
- Business$699 a month
- Enterprise$1,499 a month
- Enterprise$17,988 a year
In their own words
Brand24
Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.
TrackMyHashtag
TrackMyHashtag has no write-up on Specifiction yet; its figures are above.