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SPECIFICTION
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Brandlyre vs Ocoya

Brandlyre

brandlyre.com

Ocoya

ocoya.com

Side by side

FigureBrandlyreOcoya
Price fromFree$29/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
Windows—Yes
macOS—Yes
Linux—Yes
iOS—Yes
Android—Yes
API—Yes
Plans published17
Spec score · AI Social Media Post Generators7.8 (#13)8.8 (#3)
AI contentThe product generates brand-tuned captions, hooks, threads, LinkedIn articles, images and content plans.Ocoya generates on-brand captions, images, carousels, short videos and hashtags from prompts.
IntegrationsBrandlyre can connect to Claude and ChatGPT as a custom connector, where drafts go to the approval queue and the assistant cannot publish independently.Listed connections include Facebook, Instagram, X, LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Kick, Twitch, Whop, DEV.to, WordPress, Tumblr, WooCommerce and custom endpoints.
ProductBrandlyre is a social media planner that learns a brand’s voice from its website, drafts content and schedules it across social platforms for approval.Ocoya describes itself as an AI-powered social media management platform for content creation and engagement.
SecurityThe privacy policy states that data is sent over TLS, sensitive tokens are encrypted at rest, and access controls and regular security reviews are used.Ocoya says safeguards include HTTPS/TLS in transit, encryption at rest, role-based and least-privilege access, monitoring, vulnerability management, backups and incident-response procedures.
SupportThe pricing page invites users to contact the team, and the privacy policy lists Andreality S.L. in Valencia, Spain, as the product operator and data controller.Ocoya offers live chat, email support and a help center through its in-app Support options.

Plans

Brandlyre

  • Early accessFree

Brandlyre pricing →

Ocoya

  • Starter$29 a month
  • Starter$29 a month
  • Team$79 a month
  • Team$79 a month
  • Agency$199 a month
  • Agency$199 a month
  • CustomPriced on request

Ocoya pricing →

In their own words

Brandlyre

Brandlyre is a web-based social media planner that builds a structured brand profile from a website, then drafts and schedules content for approval. The profile captures voice, audience, objectives, tone, and visual identity. AI tools can create captions, hooks, threads, LinkedIn articles, images, and content plans. Publishing uses official OAuth connections to Instagram, Facebook Pages, LinkedIn profiles and Pages, TikTok, Threads, and X. Instagram feed posts, carousels, and Stories are supported, as are TikTok photo posts; video and Reels are not supported. Posts can enter a review queue for batch approval, editing, or deletion, while separate reviewer accounts remain roadmap work. Users can manage unlimited brands, each with its own workspace, calendar, media library, profile, and connected accounts. Claude and ChatGPT can connect through a custom connector, sending drafts to the approval queue without independent publishing. Google Gemini is the default AI provider, with OpenAI as an opt-in fallback. Brandlyre says customer content is not used to train models. The Early access plan is free, with 100 starting AI credits; AI actions consume credits, while publishing does not.

Visit brandlyre.com

Ocoya

Ocoya is an AI-powered social media management platform for creating content and handling engagement. Prompts can generate on-brand captions, images, carousels, short videos, and hashtags; captions can be translated into any of 37 languages from the composer. A shared calendar supports scheduling and publishing across connected networks, including Facebook, Instagram, X, LinkedIn, Pinterest, TikTok, YouTube Shorts, Google Business, Slack, Discord, WordPress, and WooCommerce. Ocoya provides a REST API with a published OpenAPI specification, API-key authentication, and AI post and campaign generation. Its MCP integration lets compatible assistants such as Claude and ChatGPT call authenticated tools, with access scoped by brand and revocable in settings. Ocoya runs in a browser and can be installed as a web app on iPhone and iPad, Android, macOS, Windows, and Linux; the installed app is the same service, not an app-store download. There is no free plan, but a 7-day trial is available. Starter costs $29 a month, billed monthly, for one user, five social profiles, and 300 monthly credits.

Visit ocoya.com