Brandwatch Listen vs Mentionlytics
Brandwatch Listen
brandwatch.com
Mentionlytics
mentionlytics.comSide by side
| Figure | Brandwatch Listen | Mentionlytics |
|---|---|---|
| Price from | — | $49/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 7 |
| Spec score · Social Media Listening Software | 8.0 (#21) | 8.8 (#5) |
| Spec score · Social Media Monitoring | 7.9 (#8) | 8.6 (#4) |
| Spec score · AI Social Listening Tools | 7.9 (#11) | 8.6 (#6) |
| Alert channels | Email,Slack | |
| Founded | 2007 | 2016 |
| Headquarters | London, United Kingdom | Ierapetra, Crete, Greece |
| Historical data | The product page says Listen provides a year's worth of historical data. | 18 |
| Integrations | Listen integrates with Brandwatch Engage to let teams view and act on mentions through a customized feed. | The official integrations list includes Hootsuite, Looker Studio, Slack Alerts, Power BI compatibility, the Social Media Monitoring API, and MCP. |
| News monitoring | Yes | Yes |
| Sentiment analysis | Yes | Yes |
| Social network coverage | X (Twitter),Facebook,Instagram,LinkedIn,TikTok,Tumblr,YouTube,Reddit,Bluesky,QQ | X,TikTok,LinkedIn,Facebook,Instagram,YouTube,Reddit,Bluesky,Threads |
| Web monitoring | Yes | Yes |
Plans
Mentionlytics
- Basic$49 a month
- Essential$169 a month
- Advanced$299 a month
- Pro$499 a month
- Business$749 a month
- Enterprise$1,299 a month
- 14-day free trialFree
In their own words
Brandwatch Listen
Brandwatch Listen monitors conversations across social networks and the wider web to help teams follow brands, products, competitors, and emerging trends. Its coverage includes X, Facebook, Instagram, LinkedIn, TikTok, Tumblr, YouTube, Reddit, Bluesky, and QQ; Brandwatch says it draws insights from 100 million online sources. Search supports unlimited queries and 48 Boolean operators. Saved searches can provide a year of historical mentions and insights, while quick searches are limited to the last month and cannot be revisited, shared, or used for alerts. The service groups sentiment as positive, negative, or neutral and supports multi-language analysis. Graphs and metrics cover mentions, sentiment, and demographics, with filters such as platform, language, and location. AI alerts can flag changes in mentions and negative comments by email. Access to saved searches depends on the organization’s Social Media Management contract, and only Team Leaders and Admins can save searches or manage certain settings. It runs on web and through an API; pricing is on request, and there is no free plan.
Mentionlytics
Mentionlytics is a social listening and brand-monitoring platform for tracking online discussion about brands, products and competitors. It monitors websites, news, blogs, forums, reviews and social networks, including X, TikTok, LinkedIn, Facebook, Instagram, YouTube, Reddit, Bluesky and Threads. Its dashboard includes brand-awareness, sentiment, reach, engagement and share-of-voice measures; it also tracks more than 100 review sources. AI capabilities cover sentiment and emotion analysis, anomaly detection, mention clustering, translation, image recognition, and video and audio analysis. Teams can create and share custom reports, use tags and maintain separate client or brand accounts on supported plans. Alerts can be sent by email or Slack. The service offers web and API access, and integrations include Hootsuite, Looker Studio, Power BI compatibility and MCP. The 14-day trial does not automatically charge users when it ends, and subscriptions can be canceled at any time. Paid plans are billed yearly and start at $69 per month. Mentionlytics was founded in 2016 in Ierapetra, Crete, Greece.