Skip to content
SPECIFICTION
Get listed

Brandwatch Listen

brandwatch.com

WebAPI
Visit brandwatch.com
Spec score 8.0 #21 of 86 in Social Media Listening Software

What it is

Brandwatch Listen monitors conversations across social networks and the wider web to help teams follow brands, products, competitors, and emerging trends. Its coverage includes X, Facebook, Instagram, LinkedIn, TikTok, Tumblr, YouTube, Reddit, Bluesky, and QQ; Brandwatch says it draws insights from 100 million online sources. Search supports unlimited queries and 48 Boolean operators. Saved searches can provide a year of historical mentions and insights, while quick searches are limited to the last month and cannot be revisited, shared, or used for alerts. The service groups sentiment as positive, negative, or neutral and supports multi-language analysis. Graphs and metrics cover mentions, sentiment, and demographics, with filters such as platform, language, and location. AI alerts can flag changes in mentions and negative comments by email. Access to saved searches depends on the organization’s Social Media Management contract, and only Team Leaders and Admins can save searches or manage certain settings. It runs on web and through an API; pricing is on request, and there is no free plan.

Spec sheet

Purpose
Listen monitors online conversations about brands, products, and competitors to surface trends in real time.Read 28 Sep 2026 · brandwatch.com
Intended users
Brandwatch positions its social media management suite for social media managers and content marketers, including teams that want to monitor their brand.Read 28 Sep 2026 · brandwatch.com
Integrations
Listen integrates with Brandwatch Engage to let teams view and act on mentions through a customized feed.Read 28 Sep 2026 · brandwatch.com
Security
Brandwatch’s legal hub links security documents and says its security team follows confidentiality, integrity, and availability principles.Read 28 Sep 2026 · brandwatch.com
Support
Brandwatch offers product help through its Help Center, Academy courses, and user community.Read 28 Sep 2026 · brandwatch.com
Headquarters
London, United KingdomRead 28 Sep 2026 · brandwatch.com
Founded
2007Read 28 Sep 2026 · brandwatch.com
Access roles
Only Team Leaders and Admins can save searches, manage tags and email alerts, or add targeted data sources.Read 28 Sep 2026 · social-media-management-help.brandwatch.com
Account limits
All users can create unlimited quick searches, while saved-search availability depends on the organization’s Social Media Management contract.Read 28 Sep 2026 · social-media-management-help.brandwatch.com
Alert channels
emailRead 19 Sep 2026 · brandwatch.com
Alerts
Its AI smart alerts detect spikes and drops in mentions, and the product page says teams can be alerted to negative comments.Read 28 Sep 2026 · brandwatch.com
Analysis
Listen analyzes sentiment as positive, negative, or neutral and offers multi-language analysis.Read 28 Sep 2026 · brandwatch.com
Coverage
Brandwatch says Listen draws insights from 100 million online sources.Read 28 Sep 2026 · brandwatch.com
Historical data
The product page says Listen provides a year's worth of historical data.Read 28 Sep 2026 · brandwatch.com
Insights
Listen presents graphs and metrics including mention volume, sentiment, and demographics; users can filter mentions by criteria such as platform, language, and location.Read 28 Sep 2026 · social-media-management-help.brandwatch.com
News monitoring
YesRead 19 Sep 2026 · brandwatch.com
Quick search limits
Quick searches show only the last month of data and cannot be revisited, shared with the team, or used to create alerts; saved searches provide up to a year of mentions and insights.Read 28 Sep 2026 · social-media-management-help.brandwatch.com
Search tools
The product page advertises unlimited search queries and 48 Boolean operators.Read 28 Sep 2026 · brandwatch.com
Sentiment analysis
YesRead 19 Sep 2026 · brandwatch.com
Social network coverage
X (Twitter),Facebook,Instagram,LinkedIn,TikTok,Tumblr,YouTube,Reddit,Bluesky,QQRead 19 Sep 2026 · brandwatch.com
Web monitoring
YesRead 19 Sep 2026 · brandwatch.com

Plans and prices

Brandwatch Listen Priced on request Pricing not listed; request a demo · Saved searches are allotted according to the Social Media Management contract Read 28 Sep 2026 · brandwatch.com

Every Brandwatch Listen plan and price →

Strong points and limits

Strong points

  • Coverage includes social networks and the wider web.
  • Unlimited search queries and 48 Boolean operators.
  • Saved searches can provide up to a year of data.
  • Sentiment analysis includes multiple languages.
  • Email alerts can flag mention changes and negative comments.

Limits

  • No free plan; pricing is on request.
  • Quick searches cover only the last month.
  • Quick searches cannot be revisited, shared, or used for alerts.
  • Saved-search access depends on the organization’s contract.

Who it suits

It suits social media managers and content marketers who need to monitor brands, products, competitors, and online conversation. Teams should check whether their contract includes saved searches and whether they have the required roles to manage them.

Verdict

Brandwatch Listen combines broad online monitoring with search, sentiment analysis, metrics, and alerts. Check contract and role restrictions before relying on saved searches or team alert workflows.

Where Specifiction places it

Alternatives to Brandwatch ListenAll alternatives →

dig From $25/mo · Free plan 9.0 Visit