Braze vs PushAlert
Braze
braze.comPushAlert
pushalert.coSide by side
| Figure | Braze | PushAlert |
|---|---|---|
| Price from | — | $10/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | — |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 8 |
| Spec score · Push Notification Software | 8.4 (#11) | 8.9 (#5) |
| Spec score · Push notification services | 8.1 (#14) | 9.0 (#6) |
| Founded | 2011 | 2017 |
| Free plan | Braze states that it does not offer a free plan at this time. | Yes |
| Headquarters | New York, New York, USA | India |
| Integrations | Braze Alloys technology partners include Segment, Shopify, Snowflake, Zendesk, and Zapier. | Plugins and integrations include WordPress, Joomla, WooCommerce, Shopify, Magento, PrestaShop and AMP. |
Plans
Braze
- Braze EnterprisePriced on request
- Braze GoPriced on request
- Braze ProPriced on request
- Braze SelectPriced on request
PushAlert
- FreeFree
- Basic$12 a month
- Premium$39 a month
- Platinum$69 a month
- Basic Annual$10 a month
- Premium Annual$33 a month
- Platinum Annual$58 a month
- EnterprisePriced on request
In their own words
Braze
Braze is a customer engagement platform that uses first-party data to personalize and automate lifecycle marketing campaigns. Its data platform unifies, activates and distributes data in real time from sources including warehouses, digital properties and backend systems. Messaging options include email, push notifications, SMS, MMS, RCS, WhatsApp, KakaoTalk, LINE, in-app messages, banners, Content Cards, landing pages, audience sync and webhooks. Campaigns and Canvases support journey orchestration, with experimentation, frequency capping, rate limiting, templates, media management, locations and geofences. Listed AI features include generative AI, BrazeAI Operator, Agent Console and the Intelligence Suite. Braze is available on web, iOS and Android, with SDK integrations also listed for Flutter, React Native, Unity, Cordova and .NET MAUI. It has four paid tiers, all priced by contacting sales; costs scale with Monthly Active Users and contracts include a Platform Edition, MAUs and Profiles, Action Credits and CX Services.
PushAlert
PushAlert is a web push notification platform for audiences on desktop, mobile, and tablet devices. It offers audience segmentation, automation workflows, API access, analytics, and A/B testing that compares notification variations and sends the better-performing version. Analytics cover impressions, clicks, delivery rate, CTR, and device, browser, and operating-system details. Mobile visitor notifications do not require a mobile app; web push on iPhone and iPad requires iOS 16.4 or above. The platform supports HTTP and HTTPS, including branded or custom HTTPS domains and subdomains, and lists integrations for WordPress, Joomla, WooCommerce, Shopify, Magento, PrestaShop, and AMP. The free plan costs nothing and supports up to 3,000 subscribers. After that limit, notifications cannot be sent until upgrading. Basic costs $12 a month, or $10 a month billed annually. Premium costs $39 a month, or $33 a month billed annually; Platinum costs $69 a month, or $58 a month billed annually. PushAlert was founded in 2017 and is headquartered in India.