PushAlert

Overview

PushAlert is a web push service for publishers and businesses that want to contact website subscribers without requiring a mobile app. It is most compelling for teams that need segmentation, campaign analytics and store-focused notifications; its subscriber caps make the choice of plan central to the decision.

The service reaches desktop, mobile and tablet browsers, including iPhone and iPad devices running iOS 16.4 or later. Support for branded HTTPS domains and a broad browser range is useful for sites that need to keep notifications aligned with their own domain. PushAlert was founded in 2017 and is based in India.

Key features

Audience segmentation, automation workflows and scheduled notifications give teams more control than simple broadcast tools. Custom segments are unlimited, while Basic adds automatic segmentation and abandoned-cart notifications, a practical combination for online stores. Rich notifications are also included on Basic.

Campaign reports cover impressions, clicks, delivery rate, click-through rate, devices, browsers and operating systems. A/B testing compares notification variations and sends the better-performing version, giving campaign teams a way to optimize messages. REST API access ranges from 1,000 monthly calls on Free to 300,000 on Platinum, so integration-heavy use may require a higher tier.

Integrations include WordPress, Joomla, WooCommerce, Shopify, Magento, PrestaShop and AMP. The service supports HTTP and HTTPS, including custom or branded HTTPS domains and subdomains. Web push works across Chrome, Firefox, Safari, Opera, Edge, Samsung Internet and UC Browser; iOS and iPadOS support is limited to version 16.4 or later.

Pricing

The Free plan costs $0.00 for lifetime use and supports 3,000 subscribers. That is a useful entry point, but once the account reaches the cap, notifications stop until you upgrade. Its 1,000 monthly REST API calls also constrain integrations.

Basic costs $12.00 per month when billed monthly, or $10.00 per month billed annually. Both options cover 3,000 subscribers and include rich notifications, detailed analytics, scheduling, automatic segmentation, abandoned-cart notifications, and email and chat support. Basic is the clearest fit for a small site or store that wants those campaign tools, but it does not raise the free tier’s subscriber ceiling.

Premium costs $39.00 per month billed monthly or $33.00 per month billed annually, with a 10,000-subscriber limit, three websites and up to three multi-user logins. It suits teams managing several sites or sharing access, though the subscriber cap remains a consideration as audiences grow. Platinum costs $69.00 monthly or $58.00 per month billed annually and raises the limit to 50,000 subscribers, five websites and up to five logins. The higher tier is a better fit for larger audiences and teams, with the higher price justified chiefly by those expanded limits. Annual plans include two months free.

Enterprise has custom pricing and allows unlimited subscribers, websites and sub-accounts. It is the tier to consider when the fixed subscriber and site limits do not fit. A 15-day trial is offered. Support ranges from email to email and chat, with priority support on higher plans.

Platforms

PushAlert is a web push product rather than a native mobile or desktop push service. The platform catalog spans Android, iOS, Linux, macOS and Windows, while notifications are delivered through supported browsers on desktop, mobile and tablet. Mobile visitors do not need to install an app.

Who it's for

PushAlert fits website operators and ecommerce teams that want browser-based subscriber campaigns, reporting and segmentation, especially if they use one of its listed CMS or store integrations. It is less suitable for organizations that need native mobile or desktop push, or whose audience is likely to exceed the selected plan’s subscriber cap.

Pros and cons

Pros: Unlimited custom segments and campaign analytics covering delivery, engagement and device context support more targeted, measurable campaigns.

Pros: Basic includes abandoned-cart notifications and store integrations such as WooCommerce and Shopify, which make it relevant to ecommerce use.

Pros: Annual billing lowers the monthly equivalent on paid tiers, and higher plans expand subscriber, website and user limits.

Cons: Free and Basic both stop at 3,000 subscribers; the Free plan cannot send notifications after reaching that limit without an upgrade.

Cons: Native mobile and desktop push are not supported, and Apple web push requires iOS 16.4 or later.

Alternatives

Consider EngageLab if omnichannel coverage, a 360-degree customer view and a visual campaign builder are the priorities; its marketing automation plan uses custom pricing. OneSignal is another freemium option, with a free plan aimed at individuals and organizations just starting out and 10,000 email sends per month.

Pushwoosh may suit teams seeking a free pay-as-you-go option with unlimited push notifications, alongside 1,000 monthly active users and 20,000 email sends per month. PushEngage offers a free tier for one website or app, but caps it at 200 subscribers and 30 campaigns.

CleverTap is a paid option with a 30-day trial; its Core plan is $85.00 per month, with billing starting after the trial and taxes and add-ons extra. Firebase Cloud Messaging is a no-cost alternative for teams looking for a free messaging service.

iZooto provides a free Basic plan for up to 2,500 subscribers with unlimited notifications, which may suit a smaller audience. CleverPush offers a 30-day trial that ends automatically, with its trial plan limited to 1,000 subscribers and one channel. Browse the broader push notification software category to compare more options.

Verdict

PushAlert is a sound choice for websites and online stores that want web push campaigns, audience targeting and actionable analytics without requiring an app installation. Its integration options and annual discounts strengthen the case, but the 3,000-subscriber ceiling on Free and Basic, plus the absence of native mobile and desktop push, are clear reasons to look elsewhere if your audience or channel needs outgrow browser notifications.