Airship

Spec sheet

What it does

Airship is a CRM and marketing platform aimed at hospitality businesses, combining guest data, marketing activity and revenue performance.Read 21 Oct 2026 · airship.co.uk

Product

Airship is a CRM and email marketing platform used solely by hospitality businesses.Read 7 Oct 2026 · airship.co.uk

API

Airship provides REST API documentation, tutorials, and integration and accreditation tutorials for data partners.Read 7 Oct 2026 · developers.airship.co.uk

Integrations

Airship lists more than 80 technology integrations for connecting data from hospitality operations.Read 21 Oct 2026 · airship.co.uk

Security

Airship’s data processing agreement says personal data is encrypted at rest and in transit and stored passwords are hashed and salted.Read 7 Oct 2026 · airship.co.uk

Support

Airship says customers can contact its support team by video call, telephone or email without a stated usage limit.Read 21 Oct 2026 · airship.co.uk

Headquarters

Airship lists its Sheffield office at 16 South Street, Park Hill, Sheffield, S2 5QX.Read 7 Oct 2026 · airship.co.uk

Founded

2003Read 28 Sep 2026 · airship.co.uk

Analytics

The Performance Dashboard tracks audience behaviour over time and measures marketing against business outcomes.Read 7 Oct 2026 · airship.co.uk

API authentication

The REST API uses personal access tokens created in the Airship dashboard and passed in requests as bearer tokens.Read 21 Oct 2026 · developers.airship.co.uk

API scope

The SOAP API documentation covers contact and transactional data operations and includes a 216-page reference document.Read 21 Oct 2026 · developers.airship.co.uk

Automation

Airship supports automated guest email journeys, including welcome, birthday, and anniversary emails.Read 7 Oct 2026 · airship.co.uk

Company founding

Airship says it began in 2003 as an SMS service for nightclubs and bars before becoming a hospitality CRM and email marketing platform.Read 21 Oct 2026 · airship.co.uk

Company location

Airship lists its Sheffield office at 16 South Street, Park Hill, Sheffield.Read 21 Oct 2026 · airship.co.uk

Company ownership type

LinkedIn lists Airship as privately held.Read 21 Oct 2026 · linkedin.com

Company size

LinkedIn lists Airship's company size as 11–50 employees and its headquarters as Sheffield, South Yorkshire.Read 21 Oct 2026 · linkedin.com

Data handling

The data processing agreement says Airship does not store payment card information or medical information.Read 7 Oct 2026 · airship.co.uk

Documentation

The developer portal includes API overview and reference material, tutorials and accreditation guidance; the company also links to an Academy support site.Read 21 Oct 2026 · developers.airship.co.uk

Industry praise

A hospitality customer testimonial praises Airship's capabilities, dashboard facilities and support for its customer-retention strategy.Read 21 Oct 2026 · airship.co.uk

Integration example

The listed Sunday integration sends customer and purchase data from QR-code table payments into Airship for loyalty, review and repeat-visit activity.Read 21 Oct 2026 · airship.co.uk

Key feature: Ask Airship

Ask Airship lets users query customer, campaign and venue data and receive answers based on their guest data.Read 21 Oct 2026 · airship.co.uk

Key feature: automation

Airship supports automated guest journeys, scheduled campaigns and SMS broadcasts.Read 21 Oct 2026 · airship.co.uk

Key feature: guest profile

The platform combines hospitality data into a unified customer view and says it uses 17 dedicated hospitality data points.Read 21 Oct 2026 · airship.co.uk

Key feature: Proof of Presence

Proof of Presence links marketing activity with venue visits, return frequency, guest spend and changes in guest behaviour.Read 21 Oct 2026 · airship.co.uk

Key feature: reporting

Airship offers campaign insights and ROI reporting, including a Performance Dashboard for monitoring audience behaviour over time.Read 21 Oct 2026 · airship.co.uk

Key feature: segmentation

Its segmentation tools can build dynamic audiences from visit behaviour, spending, engagement, loyalty activity and guest preferences.Read 21 Oct 2026 · airship.co.uk

Key feature: staff communications

Airship Teams connects to workforce management software and supports staff email and SMS, segmentation, onboarding journeys and rewards.Read 21 Oct 2026 · airship.co.uk

Legacy API

Airship says its SOAP API remains supported but recommends the REST API for new integrations.Read 21 Oct 2026 · developers.airship.co.uk

Legal entity

Airship's website footer identifies Airship Services Ltd as registered in England under company number 4225467.Read 21 Oct 2026 · airship.co.uk

Limit: integration listings

Hotel Tech Report lists Oracle Hospitality and Tripleseat as unverified integrations for Airship.Read 21 Oct 2026 · hoteltechreport.com

Limit: message delivery incident

The status history records a September 2026 incident in which some scheduled and automated messages, including broadcasts and welcome emails, were not sending.Read 21 Oct 2026 · service-status.airship.co.uk

Limit: recent service disruption

Airship's status page records a July 2026 disruption affecting the dashboard, Rewards, Forms and REST API, which the company later marked resolved.Read 21 Oct 2026 · service-status.airship.co.uk

Limit: review evidence

Hotel Tech Report's Airship CRM profile shows no reviews and says the vendor's support processes have not been verified there.Read 21 Oct 2026 · hoteltechreport.com

Messaging

Airship’s homepage describes scheduled campaigns and SMS broadcasts for guest engagement.Read 7 Oct 2026 · airship.co.uk

Open-source licence

The pages reviewed do not state that Airship is open source or identify a software licence.Read 21 Oct 2026 · developers.airship.co.uk

Product update

Airship's Atmosphere page describes an infrastructure release and features including AI-assisted email creation, audience export and feedback tools.Read 21 Oct 2026 · airship.co.uk

Proof of Presence

Proof of Presence connects marketing activity to venue visits, visit frequency, guest spend, and changes in behaviour over time.Read 7 Oct 2026 · airship.co.uk

Public API

Airship publishes a REST API with connection guidance, an API reference, basic tutorials and integration accreditation tutorials.Read 21 Oct 2026 · developers.airship.co.uk

Rating on Hotel Tech Report

0.0 out of 5 from 0 reviews.Read 21 Oct 2026 · hoteltechreport.com

Security and compliance

A March 2026 PCI DSS v4.0.1 attestation identifies Airship Services Ltd as the assessed service provider.Read 21 Oct 2026 · content.mytoggle.io

Segmentation

Teams can create dynamic customer segments based on visit behaviour, spend, engagement, loyalty activity, and guest preferences.Read 7 Oct 2026 · airship.co.uk

System requirements

The pages reviewed do not specify supported operating systems, browsers or minimum device requirements.Read 21 Oct 2026 · airship.co.uk

Unified guest view

Airship connects guest data from 17 hospitality data points into a unified customer view.Read 7 Oct 2026 · airship.co.uk

Plans and prices

Every Airship plan and price →

Where Specifiction places it

• Restaurant Marketing Software#3 of 348.6
• Hospitality CRM Software#5 of 278.6