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Sales & CRM

Best Hospitality CRM Software in 2026

Guest relationships span communications, bookings, and loyalty, so hospitality CRM software can be compared across each of those needs. Look at guest messaging and guest segmentation, then consider whether reservation sync fits the way bookings are handled.

  1. 01 Bookboost

    Bookboost is presented for hotels, hostels, apartments, and hospitality groups managing guest data and communications across properties.

    From $1.60/mo Free plan Web · API
    9.1 Visit Specs
  2. 02 GraceSoft Hospitality CRM

    It suits hospitality operators managing guest relationships, loyalty, marketing, or multiple properties.

    From $89/mo Free plan Web · iOS · Android
    8.9 Visit Specs
  3. 03 BookOne CRM

    It suits hotels using BookOne PMS that want guest profiles, targeted campaigns, messaging, and loyalty features together.

    Free trial Web · iOS · Android · API
    8.8 Visit Specs
  4. 04 PageCRM

    PageCRM suits sales teams, including businesses in trading, real estate, insurance, education, financial services, and B2B technology.

    From $0.35/mo Free plan Web · Windows · macOS · iOS
    8.7 Visit Specs
  5. 05 Airship
    Web · API
    8.6 Visit Specs
  6. 06 HoteSoft Guest CRM

    HoteSoft says the platform is built for independent hotels, boutique chains, and global groups.

    From $8.25/mo Free trial Web · iOS · Android · API
    8.6 Visit Specs
  7. 07 NISKA CRM

    NISKA targets Indian hospitality operators, including independent hotels, hotel groups, and management companies using web-based guest and campaign tools.

    From ₹999/mo Free trial Web · Android · API
    8.4 Visit Specs
  8. 08 Experience CRM
    Web · Android · API
    8.1 Visit Specs
  9. 09 HMS Flow Guest CRM & Loyalty

    This module suits hotels and other lodging properties that want guest profiles, automated communications, and loyalty features in one system.

    From €27.08/mo Free trial Web · iOS · Android · API
    8.1 Visit Specs
  10. 10 dailypoint 360°

    It suits individual hotels and hotel groups that want to consolidate guest records for marketing, loyalty, communication, and hotel operations.

    Web · API
    8.0 Visit Specs
  11. 11 CRM Hotelier
    Web
    7.9 Visit Specs
  12. 12 For-Sight

    It suits hotel operators managing guest data, segmentation, and automated communications across one or more properties.

    Web
    7.8 Visit Specs
  13. 13 HAIP

    HAIP is aimed at luxury hospitality operations, including villa groups, boutique hotels, and travel operators.

    From ₹99/mo Free trial Web · API
    7.8 Visit Specs
  14. 14 Newhotel CRM
    Web · Windows · API · Self-hosted
    7.8 Visit Specs
  15. 15 Hostly CRM

    Hostly is presented for hospitality operators, including hotels, wellness resorts, fitness clubs, recovery destinations, and membership clubs.

    From $29/mo Free trial Web · API
    7.7 Visit Specs
  16. 16 Scidoo CRM

    Scidoo CRM suits independent hotels, hotel groups, campsites, villages, B&Bs and holiday homes.

    Web · Windows · macOS · Linux
    7.7 Visit Specs
  17. 17 Loyalist
    Web · iOS
    7.6 Visit Specs
  18. 18 Cendyn CRM

    It suits hotel groups, from large multi-property brands to boutique and independent operators, that want to coordinate guest profiles and marketing.

    Web
    7.5 Visit Specs
  19. 19 Inntopia Marketing Cloud
    From $750/mo Web · Browser extension
    7.4 Visit Specs
  20. 20 D-EDGE CRM

    It suits independent hotels, multi-property groups and chains looking to consolidate guest data and coordinate guest communications and hotel workflows.

    Web · iOS · Android · API
    7.3 Visit Specs
  21. 21 Cloudbeds Guest Marketing
    Web
    7.2 Visit Specs
  22. 22 GuestMaker

    GuestMaker suits hotel groups and chains coordinating guest data, reservations, messaging, loyalty, and automated marketing.

    Web · API
    7.2 Visit Specs
  23. 23 GUIREZ Guest
    Web
    6.9 Visit Specs
  24. 24 Revinate Core
    Web
    6.8 Visit Specs
  25. 25 ST Comp Holdings Hotel CRM

    It is aimed at hotel teams handling guest enquiries, reservations, weddings, events, food and beverage, and group travel business.

    Web
    6.8 Visit Specs
How this list is ordered. Specifiction scores each tool on how fully its maker documents it, whether its prices are published, where the research puts it, the platforms it runs on and whether it can be tried for free (how we rank). Makers can also buy a numbered place (how Specifiction is paid for).

Loyalty programs and marketing automation add other dimensions for managing guest engagement, while mobile app availability may matter for staff working away from a desk. GraceSoft Hospitality CRM, Scidoo CRM, and HMS Flow Guest CRM & Loyalty are among the entries to examine. Compare free-plan availability and the paid-from price alongside the features to see how the available options align with your operations and budget.

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