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Bookboost

bookboost.io

From $1.60/mo Free plan WebAPI
Visit bookboost.io
Spec score 9.1 #1 of 27 in Hospitality CRM Software

What it is

Bookboost is a hospitality platform combining guest data, messaging, marketing automation, and guest journeys. Its Customer Data Platform combines information from property-management systems, booking engines, and guest channels into cleaned, deduplicated profiles across properties. A visual journey builder supports pre-arrival, in-stay, and post-stay flows triggered by reservations and personalized messages. Teams can send targeted email, SMS, and WhatsApp campaigns, use A/B testing, and build emails with a low-code editor. The unified Inbox brings WhatsApp, email, SMS, webchat, Booking.com, and Expedia messages into one view with routing and reservation context. A guest-facing web app supports online check-in, guest information, feedback, and self-service without requiring an app download. The integrations directory lists more than 70 PMS systems, including Mews, Apaleo, Oracle, and SiteMinder. Insights dashboards cover campaign ROI, guest satisfaction, segment performance, and guest lifetime value. Listed room-based plans range from $1.60 a month for Guest App to $3.50 a month for AI Agent, while the pricing page lists a minimum monthly fee of US$465.

Spec sheet

What it does
Bookboost is a hospitality platform combining guest data, CRM, messaging, automation and analytics for hotels, hostels and apartments.Read 15 Oct 2026 · bookboost.io
Product
Bookboost unifies hospitality CRM, guest messaging, and automation to help hospitality businesses build guest loyalty and reduce reliance on online travel agencies.Read 4 Oct 2026 · bookboost.io
API
The Customer Data Platform includes API access for connecting guest data and systems.Read 4 Oct 2026 · bookboost.io
Integrations
The integrations directory lists more than 70 PMS systems and highlights Mews, Apaleo, Oracle, and SiteMinder.Read 4 Oct 2026 · bookboost.io
Security
Bookboost says its CDP encrypts data in transit and at rest and provides role-based access controls and audit logs.Read 4 Oct 2026 · bookboost.io
Privacy
The CDP includes tools for consent management, access requests, and data erasure to support GDPR compliance.Read 4 Oct 2026 · bookboost.io
Support
Standard support is available to subscribed customers through the Help Center and email, with English-speaking remote assistance.Read 4 Oct 2026 · bookboost.io
Access governance
The CDP includes role-based access control and audit logs for monitoring access to sensitive data.Read 15 Oct 2026 · bookboost.io
AI Agent
Bee uses guest data to answer multilingual conversations, import knowledge from a website or file, and hand complex cases to staff with history.Read 15 Oct 2026 · bookboost.io
Analytics
Bookboost Insights provides dashboards and reporting for campaign ROI, guest satisfaction, segment performance, and guest lifetime value.Read 4 Oct 2026 · bookboost.io
API authentication
API requests use Bearer credentials, and the documentation provides examples for Shell, Node, Ruby, PHP and Python.Read 15 Oct 2026 · docs.bookboost.io
API metrics endpoint
The campaign-metrics endpoint accepts campaign, start and end parameters and documents 200 and 404 responses.Read 15 Oct 2026 · docs.bookboost.io
Availability
Bookboost's SLA states an annual uptime guarantee of 99.8%.Read 4 Oct 2026 · bookboost.io
Availability claim
Bookboost states that its architecture is designed for 24/7 availability.Read 15 Oct 2026 · bookboost.io
Broadcast campaigns
Broadcasts sends targeted email, SMS and WhatsApp campaigns and supports A/B tests and reusable content blocks.Read 15 Oct 2026 · bookboost.io
Campaigns
Broadcasts support targeted email, SMS, and WhatsApp campaigns, A/B testing, and a low-code email builder.Read 4 Oct 2026 · bookboost.io
Company founded and size
LinkedIn lists Bookboost as founded in 2016 with 11–50 employees.Read 15 Oct 2026 · linkedin.com
Company headquarters
LinkedIn lists Bookboost's headquarters at Anckargripsgatan 3, Malmö, Sweden.Read 15 Oct 2026 · linkedin.com
Company investors
Crunchbase lists five investors, including Skåne Ventures and LU Innovation.Read 15 Oct 2026 · crunchbase.com
Company legal name
Bookboost AB is a Swedish company registered under number 559091-8974.Read 15 Oct 2026 · bookboost.io
Customer Data Platform
The CDP creates unified guest profiles from PMS, booking and channel data, then cleans and deduplicates records.Read 15 Oct 2026 · bookboost.io
Documentation depth
Bookboost publishes an API reference with query parameters, validation rules, response codes and interactive request examples; its linked help center returned a 503 during research.Read 15 Oct 2026 · docs.bookboost.io
GDPR
The company states that its CDP is GDPR compliant and includes consent, access-request and erasure tooling.Read 15 Oct 2026 · bookboost.io
Guest app
The guest-facing web app supports online check-in, guest information, feedback, and other self-service functions without requiring guests to download an app.Read 4 Oct 2026 · bookboost.io
Guest data
Its Customer Data Platform combines data from PMS, booking engines, and guest channels into cleaned, deduplicated guest profiles across properties.Read 4 Oct 2026 · bookboost.io
Guest journeys
The visual journey builder supports pre-arrival, in-stay, and post-stay flows with reservation triggers and personalized messages.Read 4 Oct 2026 · bookboost.io
Guest web app
The guest web app supports digital check-in, digital guides, feedback collection, branded content and upselling without an app download.Read 15 Oct 2026 · bookboost.io
Independent privacy assessment
The independent review says Bookboost keeps core data in EU jurisdiction and publishes a named subprocessor list, while noting no ISO or SOC 2 certification was named.Read 15 Oct 2026 · 6hoteliers.com
Insights
Insights offers real-time dashboards and reports for campaign ROI, guest satisfaction, segment behaviour and property comparisons.Read 15 Oct 2026 · bookboost.io
Journey automation
Journey provides a drag-and-drop builder for reservation-triggered pre-arrival, in-stay and post-stay communications.Read 15 Oct 2026 · bookboost.io
Licence and ownership
Bookboost's terms say the service, features and original content remain the exclusive property of Bookboost AB and its licensors, indicating proprietary software.Read 15 Oct 2026 · bookboost.io
Limit: Booking.com chat
An independent review reports no direct Booking.com chat integration and describes email forwarding as the workaround.Read 15 Oct 2026 · 6hoteliers.com
Limit: interface and templates
The reviewer describes the interface as dated and says WhatsApp template previews do not always match the final phone rendering.Read 15 Oct 2026 · 6hoteliers.com
Limit: reporting
The same review says campaign revenue attribution may require CSV exports and that the reporting dashboard is weak to use.Read 15 Oct 2026 · 6hoteliers.com
Limit: setup complexity
An independent hotelier review identifies setup difficulty as a recurring complaint among Bookboost users.Read 15 Oct 2026 · 6hoteliers.com
Notable news
HotelTechReport lists Bookboost as the third-ranked Guest Messaging Software provider in the 2026 HotelTechAwards.Read 15 Oct 2026 · hoteltechreport.com
Other integrations
The integration marketplace includes channels and tools such as WhatsApp, Messenger, Telegram, Oaky, hotelkit, Goki and SiteMinder.Read 15 Oct 2026 · marketplace.bookboost.io
PMS integrations
Bookboost advertises more than 80 PMS integrations included with the CDP and lists direct connections such as Mews, Apaleo, ClockPMS, Opera Cloud and Shiji.Read 15 Oct 2026 · bookboost.io
Praise: automation and personalization
Independent reviewers highlight automated guest journeys, segmentation and personalized pre-arrival, in-stay and post-stay messages.Read 15 Oct 2026 · hoteltechreport.com
Praise: multichannel messaging
Reviewers repeatedly praise the single inbox for WhatsApp, email, SMS and OTA conversations and the resulting reduction in tab switching.Read 15 Oct 2026 · hoteltechreport.com
Praise: usability
HotelTechReport reviewers repeatedly describe Bookboost as user-friendly and easy for teams to organize and speed up guest communication.Read 15 Oct 2026 · hoteltechreport.com
Pricing limit
The pricing page lists a minimum monthly fee of US$465; the Door Locks add-on is marked coming soon and requires Guest App.Read 4 Oct 2026 · bookboost.io
Public API
The developer documentation exposes REST endpoints including GET /api/v1/users and campaign-metrics under cdp.bookboost.io.Read 15 Oct 2026 · docs.bookboost.io
Rating on HotelTechReport
4.7 out of 5 from 144 reviewsRead 15 Oct 2026 · hoteltechreport.com
Rating on HotelTechReport Unified Inbox
4.8 out of 5 from 192 reviewsRead 15 Oct 2026 · hoteltechreport.com
Security controls
Bookboost states that data is encrypted in transit and at rest, with redundancy intended to prevent loss and maintain availability.Read 15 Oct 2026 · bookboost.io
Segmentation
Bookboost supports dynamic guest segmentation using stay history, preferences, booking channel and behaviour.Read 15 Oct 2026 · bookboost.io
Target users
Bookboost presents its platform for hotels, hostels, apartments, and hospitality groups.Read 4 Oct 2026 · bookboost.io
Unified Inbox
Inbox combines WhatsApp, email, SMS, webchat, Booking.com and Expedia conversations with routing and reservation context.Read 15 Oct 2026 · bookboost.io

Plans and prices

AI Agent (Bee) Free free to start; flat monthly fee per room after allowance Draft mode free forever · first 150 autonomous conversations free · requires Inbox Read 15 Oct 2026 · bookboost.io
Guest App $1.60 a month per room / month Requires Journey · online check-in/out · digital guide · feedback · upselling · segment personalization Read 15 Oct 2026 · bookboost.io
Broadcasts $2.10 a month per room / month Email newsletters · SMS/WhatsApp campaigns · audience targeting · A/B testing · low-code builder Read 15 Oct 2026 · bookboost.io
Insights Platform $2.30 a month per room / month Required for Insights users · analytics by segment, CLTV and journey stage Read 15 Oct 2026 · bookboost.io
Customer Data Platform $2.60 a month per room / month Required · unified profiles · deduplication · segmentation · CLTV · 80+ PMS integrations · CDP API Read 15 Oct 2026 · bookboost.io
Inbox $3.30 a month per room / month All messaging channels · OTA messaging · assignments · routing rules · quick replies · reservation context Read 15 Oct 2026 · bookboost.io
Journey $3.30 a month per room / month Visual journey builder · pre-arrival/in-stay/post-stay flows · real-time triggers · email/SMS/WhatsApp Read 15 Oct 2026 · bookboost.io
AI Agent $3.50 a month per room / month Add-on · Requires Inbox · Automated multilingual guest responses Read 4 Oct 2026 · bookboost.io
Viewer Seat $60 a month per seat / month View and receive scheduled dashboards Read 15 Oct 2026 · bookboost.io
Creator Seat $230 a month per seat / month Custom dashboards and data models Read 15 Oct 2026 · bookboost.io
Minimum monthly fee $465 a month minimum monthly fee Applies regardless of property size Read 15 Oct 2026 · bookboost.io

Every Bookboost plan and price →

Strong points and limits

Strong points

  • Combines guest profiles, messaging, and automation
  • Supports email, SMS, and WhatsApp campaigns
  • Inbox includes major OTA messaging channels
  • Lists more than 70 PMS integrations
  • Provides API access and analytics dashboards

Limits

  • No free plan is listed
  • Pricing page lists a US$465 minimum monthly fee
  • Several plans require other products

Who it suits

Bookboost is presented for hotels, hostels, apartments, and hospitality groups managing guest data and communications across properties. It suits teams needing reservation-triggered journeys, campaign tools, and unified messaging.

Verdict

Bookboost covers guest data, communications, campaigns, journeys, and reporting in one hospitality platform. Buyers should account for the paid model, plan dependencies, and listed minimum monthly fee.

Where Specifiction places it

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