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SPECIFICTION
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Brivity vs Ruby CRM

Brivity

brivity.com

Ruby CRM

rubycrm.ai

Side by side

FigureBrivityRuby CRM
Price from$299.99/mo150 AED/mo
Free plan——
Free trial—Yes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published63
Spec score · Real Estate CRM Software8.8 (#8)8.7 (#18)
AI featuresYesRuby AI can update lead status, schedule follow-ups, transcribe calls and send a daily recap.
Automated follow-upYesYes
Founded20122025
HeadquartersBellingham, Washington, United StatesDubai, United Arab Emirates
Lead importYesYes
Lead routingYesYes
Mobile appYesYes
Property matchingYesYes
SecurityBrivity says Gmail-synchronized emails stored in its database are protected with two layers of industry-standard encryption.The team and security page describes two-factor login, separate brokerage data, lead verification and expiring links for sensitive documents.

Plans

Brivity

  • Lite$299.99 a month
  • AcceleratePriced on request
  • CustomPriced on request
  • ExpandPriced on request
  • GrowthPriced on request
  • MegaPriced on request

Brivity pricing →

Ruby CRM

  • Yearly150 AED a month
  • Quarterly175 AED a month
  • Monthly200 AED a month

Ruby CRM pricing →

In their own words

Brivity

Brivity has no write-up on Specifiction yet; its figures are above.

Visit brivity.com

Ruby CRM

Ruby CRM has no write-up on Specifiction yet; its figures are above.

Visit rubycrm.ai