BuiltWith vs Surfe
BuiltWith
builtwith.com
Surfe
surfe.comSide by side
| Figure | BuiltWith | Surfe |
|---|---|---|
| Price from | $12/mo | $39/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 8 | 6 |
| Spec score · Lead Enrichment Software | 8.9 (#3) | 8.5 (#9) |
| Spec score · Sales Prospecting Software | 8.9 (#5) | 8.5 (#12) |
| Founded | 2007 | 2017 |
| Integrations | BuiltWith lists CRM integrations including Salesforce, HubSpot, Pardot, Zoho CRM, Close.io, and Microsoft Dynamics 365. | The integrations page lists HubSpot, Pipedrive, Salesforce, Aircall, Clay, Lemlist, MCP, n8n, Outreach, and Salesloft. |
| Product | BuiltWith provides website profiling, lead generation, competitive analysis, and business intelligence about technology adoption, ecommerce activity, and web usage trends. | Surfe provides real-time B2B account and contact data, enrichment, and buying signals for go-to-market teams. |
| Support | Telephone and email support are available seven days a week. | The pricing comparison lists community support for Free, email support for Essential, priority support for Pro, and a dedicated CSM for Enterprise. |
Plans
BuiltWith
- FreeFree
- Advanced$144 a year
- Basic$295 a month
- Pro$495 a month
- Team$995 a month
- Basic$295 a month
- Pro$495 a month
- Team$995 a month
Surfe
- FreeFree
- Essential$39 a month
- Pro$79 a month
- Essential$468 a year
- Pro$948 a year
- EnterprisePriced on request
In their own words
BuiltWith
BuiltWith profiles websites to help users research technology adoption, ecommerce activity, web usage trends, and potential sales leads. The platform says it tracks 127,671 web technologies and provides usage lists covering more than 370 million active domains, with over 18 years of usage history available through its plans. Users can find ecommerce websites and products, filter reports by category, region, or technology, and export results. Uploaded website lists can be analyzed, with report metadata and technology-use matrices exportable to Excel or CSV. Future Customers uses technology overlap to recommend potential leads. BuiltWith offers API access with XML and JSON feeds, browser extensions for Chrome, Firefox, and Edge, and CRM integrations including Salesforce, HubSpot, Pardot, Zoho CRM, Close.io, and Microsoft Dynamics 365. Individual website lookups are free; the Free plan permits 10 detailed lookups per day. Advanced costs $144 a year. Monthly plans have a one-month minimum and yearly plans a one-year minimum, and plans can be canceled at any time. The maker was founded in 2007 and is based in Sydney, Australia.
Surfe
Surfe provides B2B account and contact data, enrichment, and buying signals for go-to-market teams. Its waterfall searches more than 15 data sources for companies, contacts, verified emails, and mobile numbers. Signals such as job changes, hiring, funding, and company growth can help teams prioritize accounts. Surfe offers bidirectional CRM sync and one-click contact addition, although the free tier limits additions to one contact per day. Its Chrome extension can find decision-makers in the browser, reveal and enrich contacts, sync them to a CRM, and add prospects to sequences. API and MCP access covers verified contacts, company data, buying signals, and waterfall enrichment for agents and workflows. Listed integrations include HubSpot, Pipedrive, Salesforce, Aircall, Clay, Lemlist, n8n, Outreach, and Salesloft. Surfe states that it is GDPR compliant and ISO 27001 certified, with customer data encrypted in transit and at rest. Pricing details include a free plan, paid from $39/user/mo annually, and a 14-day trial; Essential is $49 a month billed monthly, and Pro is $89 a month billed monthly.