BuiltWith vs The Official Board

BuiltWith profiles websites to help users research technology adoption, ecommerce activity, web usage trends, and potential sales leads. The platform says it tracks 127,671 web technologies and provides usage lists covering more than 370 million active domains, with over 18 years of usage history available through its plans. Users can find ecommerce websites and products, filter reports by category, region, or technology, and export results. Uploaded website lists can be analyzed, with report metadata and technology-use matrices exportable to Excel or CSV. Future Customers uses technology overlap to recommend potential leads. BuiltWith offers API access with XML and JSON feeds, browser extensions for Chrome, Firefox, and Edge, and CRM integrations including Salesforce, HubSpot, Pardot, Zoho CRM, Close.io, and Microsoft Dynamics 365. Individual website lookups are free; the Free plan permits 10 detailed lookups per day. Advanced costs $144 a year. Monthly plans have a one-month minimum and yearly plans a one-year minimum, and plans can be canceled at any time. The maker was founded in 2007 and is based in Sydney, Australia.

The Official Board provides corporate organizational charts and alerts about changes in executive roles. Its coverage includes more than 80,000 companies with revenues above $100 million across 200+ countries and 85+ industries. Charts cover board members, CEOs, key officers, and N-1 and N-2 positions, including key subsidiaries; N-3 roles and below are not covered. Users can receive alerts about appointments, departures, promotions and reporting updates. Search filters vary by plan and may include role, country, industry, list, function, level or education. The company says its analysts validate roles and reporting lines, check changes against multiple independent sources and contact executives by email when appropriate. It reports verifying approximately 5,000 organizational changes each day, with API calls reflecting the latest validated information. The REST API provides company, executive, organizational structure and change data. Enterprise data can be delivered through API, SFTP or email, with selectable fields, update frequency and historical depth. The service is available on the web and by API, with a free plan; listed plan prices are not provided.