Buttondown vs E-goi
Buttondown
buttondown.com
E-goi
e-goi.comSide by side
| Figure | Buttondown | E-goi |
|---|---|---|
| Price from | $9/mo | Free |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 7 | 8 |
| Spec score · Email Marketing Software | 9.1 (#6) | 9.3 (#2) |
| Spec score · Email marketing tools | 8.9 (#21) | 9.4 (#4) |
| API availability | API access is available on every plan, including the free plan. | The full Marketing API is available on all plans including 5001, while GoSend is limited to the Transactional API. |
| Email automation | Yes | Yes |
| Founded | 2017 | 1999 |
| Free plan | Yes | Yes |
| Integrations | The integrations directory lists services including Stripe, Zapier, WordPress, Ghost, Discord, Mastodon, Bluesky, LinkedIn, Medium, YouTube, Spotify and many others. | E-goi advertises hundreds of direct integrations and thousands more through OmniConnect. |
| Landing pages | Yes | E-goi includes landing-page creation intended for users without HTML or design skills. |
| Limit: setup complexity | Capterra reviewers report confusion around technical language and DNS setup during onboarding. | GetApp reviewers report that layout changes, integration workflows, contact-list additions and sender authentication can require extra effort or support. |
| Praise: support | GetApp reports repeated praise for fast, friendly and personalized assistance from real people. | GetApp review analysis highlights helpful onboarding and Portuguese-language support as positives. |
| Rating on Capterra | 4.8 out of 5 from 114 reviews | 4.8 out of 5 from 146 reviews |
| Rating on G2 | 4.0 out of 5 from 1 review | 4.6 out of 5 from 53 reviews |
| Rating on GetApp | 4.8 out of 5 from 114 reviews | 4.8 out of 5 from 146 reviews |
| Rating on Trustpilot | 3.2 out of 5 from 1 review | 3.7 out of 5 from 1 review |
| SDKs | Buttondown says it does not maintain official language SDKs and recommends generating clients from its OpenAPI specification. | Official API documentation lists open-source SDKs or integration libraries for Java, PHP, Python, Ruby, JavaScript and C#. |
| Security controls | Buttondown states that data is encrypted in transit and at rest, access is restricted, and dependency vulnerabilities are monitored. | Account security options include six-month password expiry, inactivity timeout, password rules, optional 2FA, login lock and IP/time restrictions. |
Plans
Buttondown
- FreeFree
- Paid tier$9 a month
- FreeFree
- Basic$9 a month
- Standard$29 a month
- Professional$79 a month
- Advanced$139 a month
E-goi
- GoSend€6 a month
- Base$11.75 a month
- Pro$44.75 a month
- 5001Free
- GoSendFree
- Base$11.75 a month
- Pro$44.75 a month
- CorporatePriced on request
In their own words
Buttondown
Buttondown has no write-up on Specifiction yet; its figures are above.
E-goi
E-goi is a web-based email marketing service from E-goi, founded in 1999 and headquartered in Matosinhos, Portugal. Listed tools include email automation, audience segmentation, landing pages and A/B testing. Its free plan supports up to 500 subscribers. Base costs $11.75 per month for 500 contacts with unlimited email and push sends; extra contacts are available. Pro costs $44.75 per month for 2,500 contacts with the same unlimited sending terms. GoSend uses prepaid email packs starting at €6 for 10,000 sends and has no contact limit. The 5001 plan lists 5,001 contacts and 15,000 emails per month, with no price shown. Corporate provides tailored contact and sending limits, strategic consulting, priority support, custom solutions, advanced tracking and enhanced security, also without a listed price. E-goi lists a 14-day trial. The service runs on the web.