Buttondown vs Firepush
Buttondown
buttondown.comFirepush
getfirepush.comSide by side
| Figure | Buttondown | Firepush |
|---|---|---|
| Price from | $9/mo | $13/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | — |
| Plans published | 7 | 22 |
| Spec score · Email Marketing Software | 9.1 (#6) | 9.0 (#10) |
| Spec score · Email marketing tools | 8.9 (#21) | 8.4 (#64) |
| Automations | Automations can create sequences for new or tagged subscribers and schedule messages based on survey responses. | Automations include abandoned cart recovery, price drop alerts, back-in-stock alerts, welcome series, order updates, shipping notifications, and win-back campaigns. |
| Free plan | Yes | Yes |
| Integrations | The integrations directory lists services including Stripe, Zapier, WordPress, Ghost, Discord, Mastodon, Bluesky, LinkedIn, Medium, YouTube, Spotify and many others. | The product page names Growave and PageFly as third-party integrations, and the Shopify Plus page describes Shopify Flow integration as a feature that will be launched soon. |
| Rating on Capterra | 4.8 out of 5 from 114 reviews | 5.0 out of 5 from 2 reviews |
| Rating on G2 | 4.0 out of 5 from 1 review | 4.5 out of 5 from 1 review |
| Rating on GetApp | 4.8 out of 5 from 114 reviews | 5.0 out of 5 from 2 reviews |
| Audience segmentation | Yes | Yes |
| Paid from | 9 | 13 |
| Support | Support is handled by human staff and covers feature questions, migration, deliverability, bugs, feedback, billing and account issues. | The pricing page includes email support on Free, standard support on Basic, and priority support on Pro. |
Plans
Buttondown
- FreeFree
- Paid tier$9 a month
- FreeFree
- Basic$9 a month
- Standard$29 a month
- Professional$79 a month
- Advanced$139 a month
Firepush
- FreeFree
- Basic - 10,000 pushes$13 a month
- Basic - 20,000 pushes$25 a month
- Basic - 30,000 pushes$35 a month
- Pro - 25,000 pushes$49 a month
- Pro - 50,000 pushes$89 a month
- Pro - 100,000 pushes$159 a month
- Pro - 150,000 pushes$229 a month
- Pro - 250,000 pushes$299 a month
- FreeFree
In their own words
Buttondown
Buttondown has no write-up on Specifiction yet; its figures are above.
Firepush
Firepush is a push marketing app for Shopify stores, with tools to recover abandoned carts, bring back customers, and support sales campaigns. Its automations include abandoned-cart recovery, price-drop and back-in-stock alerts, welcome series, order and shipping updates, and win-back campaigns. Campaign tools include promotions, flash sales, scheduling, countdown timers, discount codes, audience segmentation, campaign boosts, and hero images. Stores can collect subscribers through pop-ups, sign-up boxes, a fly-out widget, and embedded buttons. Reporting covers subscriber counts, click-through rates, conversions, and campaign revenue. Firepush works on Android, iOS, and the web, though iPhone shoppers need to add a store to their home screen to subscribe. It lists Growave and PageFly integrations. The free plan includes 500 push notifications per month; paid plans start at $13/mo for 10,000 monthly pushes. Pushes stop when a plan reaches its limit and resume in the next billing cycle.