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Cake Equity vs CAPLINK CRM

Cake Equity

cakeequity.com

CAPLINK CRM

caplink.capital

Side by side

FigureCake EquityCAPLINK CRM
Price from$83.33/mo€83.25/mo
Free planYesYes
Free trial——
Open source——
WebYesYes
iOSYes—
AndroidYes—
Plans published43
Spec score · Startup Founder Tools8.6 (#2)8.4 (#4)
HeadquartersVenice, California, United StatesOberursel, Germany
PurposeCake describes itself as an equity management platform for growing startups, covering cap table accuracy, compliance readiness, and employee ownership.CAPLINK describes its CRM as an investor relationship and fundraising pipeline tool for startup founders.
SecurityCake's Trust Center identifies ISO/IEC 27001:2022 under its compliance information and provides a way to request access to security documentation.The platform privacy policy says Cloudflare is used to improve website availability and security and to help defend against automated attacks.
SupportThe Pro plan includes priority support through a dedicated Slack channel.The company imprint lists [email protected] as its contact email.

Plans

Cake Equity

  • FreeFree
  • Build$1,000 a year
  • Team$2,750 a year
  • ProPriced on request

Cake Equity pricing →

CAPLINK CRM

  • Free FounderFree
  • Pro Founder Monthly€99 a month
  • Pro Founder Annual€999 a year

CAPLINK CRM pricing →

In their own words

Cake Equity

Cake Equity has no write-up on Specifiction yet; its figures are above.

Visit cakeequity.com

CAPLINK CRM

CAPLINK CRM is an investor relationship and fundraising pipeline tool for startup founders. It tracks investors through ordered fundraising stages and reports on stage counts, inactive conversations, and round momentum. Investor records can hold contact details, notes, meeting outcomes, deadlines, to-dos, and communication history. Outreach can draw on pipeline contacts or saved investor lists, with templates and personalization fields; sent messages are logged against contacts. The CRM also lists AI-personalized mass outreach and real-time messaging with read receipts and profile-linked message history. Organization members share pipeline data and interactions, and appointed advisors can view the pipeline. CAPLINK connects the CRM with investor research, pitch deck sharing, a permissioned data room and Q&A, investor relations, and cap table tools. Data room files can be connected from Google Drive or Dropbox, or uploaded directly. It runs on the web. The Free Founder plan is free; Pro Founder costs €99 a month or €999 a year. Platform users must be business entities, not consumers.

Visit caplink.capital