CallMerlin vs Claap
CallMerlin
callmerlin.app
Claap
claap.ioSide by side
| Figure | CallMerlin | Claap |
|---|---|---|
| Price from | €55/mo | €29/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | Yes |
| macOS | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 4 | 8 |
| Spec score · Sales Follow-Up Software | 8.6 (#6) | 9.3 (#2) |
| AI data use | The privacy policy says customer data is not used to train AI models and that conversation messages, audio/transcripts and files may be sent to xAI for inference. | Claap states that customer calls are not used to train its AI models or third-party models. |
| Integrations | The integrations page lists 96 native deep integrations and says 900+ are available through managed connectors. | Listed integrations include Google Meet, Zoom, Teams, Google and Outlook calendars, Slack, Notion, HubSpot, Salesforce, Attio, Pipedrive, Aircall, Linear, Jira, GitHub, ClickUp, Confluence, Trello, Asana, Zapier, Make, n8n and webhooks. |
| Product | CallMerlin describes itself as an AI Chief of Staff that connects to business systems and can be used through phone, chat, widget, desktop, mobile, Slack and Teams. | Claap captures calls, meetings and emails, then turns conversations into CRM fields, call scores and deal forecasts. |
| Security | The Trust Center states that credentials use AES-256-GCM encryption, data is protected in transit by TLS, and access uses PIN plus 2FA. | Claap says recordings are EU-hosted, a data-processing agreement is available, and the service has a SOC 2 Type II report. |
| Support | The Trust Center lists [email protected] and says it responds to privacy requests within 7 days. | Basic includes standard email and chat support; Pro and Business include priority email and chat support; Enterprise includes a dedicated account manager. |
Plans
CallMerlin
- Starter€55 a month
- Professional€109 a month
- Business€219 a month
- EnterprisePriced on request
Claap
- Pro€29 a month
- Business€59 a month
- Enterprise€99 a month
- BasicFree
- BasicFree
- Pro€32 a month
- Business€60 a month
- EnterprisePriced on request
In their own words
CallMerlin
CallMerlin describes itself as an AI Chief of Staff that connects to business systems and can be used through phone, chat, widget, desktop, mobile, Slack and Teams. Its workflows can span multiple systems, respond to triggers and include an analysis step with auto-inject. Reads can happen immediately, while writes, emails and payment files wait for approval unless direct execution is enabled. The integrations page lists 96 native deep integrations and says 900+ are available through managed connectors, with examples including HubSpot, Salesforce, Slack, Moneybird, Microsoft 365, Gmail, Stripe, Shopify and Zoom. CallMerlin says each teammate has an individual PIN and permissions are enforced server-side. Credentials use AES-256-GCM encryption, data in transit is protected by TLS, and access uses PIN plus 2FA. Call transcripts and AI summaries are kept for at most 90 days by default; audio is not retained. Starter costs €55/mo (annual), and a 7-day trial is offered; there is no free plan. Android is in closed alpha and the iOS App Store listing is coming soon.
Claap
Claap captures calls, meetings, and emails, then turns conversations into CRM fields, call scores, and deal forecasts. It can record Zoom, Google Meet, and Microsoft Teams without joining as a meeting participant, and also offers a visible bot recorder; its mobile app can capture in-person meetings. Claap supports webcam, system-audio, and microphone recording across web, macOS, Windows, iOS, Android, and a Chrome extension. Sales teams can configure scorecards using frameworks such as MEDDIC, MEDDPICC, BANT, and SPICED, or create their own criteria. Pro costs €29 a month when billed annually and includes 400 AI credits per seat monthly, two-year storage, summaries, follow-up emails, and CRM auto-logging. Business is €59 a month billed annually, and Enterprise is €99 a month billed annually. Basic is free, with 10 videos per user, 300 total minutes, a maximum of five Basic licenses, and three-month recording storage. Claap lists transcripts in 99+ languages on Pro, Business, and Enterprise. It states that it uses EU hosting, is GDPR compliant and SOC 2 Type II certified, and does not train models on customer data.