Callr vs CallRail
Callr
callr.com
CallRail
callrail.comSide by side
| Figure | Callr | CallRail |
|---|---|---|
| Price from | €599/mo | $50/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 6 |
| Spec score · Call Tracking Software | 9.1 (#1) | 9.1 (#2) |
| Call tracking | Tracking features include dynamic number insertion, source attribution, call detail records, unique callers, geographic origin and ring or talk time. | The service supplies tracking numbers, dynamic attribution, call recording, routing, transcription and analysis. |
| Conversation intelligence | The service provides sentiment scoring, intent classification, keyword and topic extraction, and structured data extraction. | Higher plans provide transcripts, keyword analysis, summaries, sentiment, trend reporting and automatic conversion tagging. |
| Data retention | Call detail records are retained for three years for billing, dispute resolution and legal compliance. | The API documentation says communication records are automatically deleted after 25 months. |
| Founded | 2011 | 2011 |
| Headquarters | Paris and New York | Atlanta, Georgia, United States |
| Integrations | Callr lists native connectors for Salesforce, HubSpot, Google Analytics, and Google Ads, plus a REST API and webhooks. | CallRail lists integrations including Google Ads, Google Analytics 4, Google Business Profile, HubSpot, Salesforce and Freshpaint. |
| Product | Callr provides an API-first voice and messaging platform with programmable voice, SMS, call tracking, and conversation AI. | CallRail connects campaigns, conversations, and customers, tracking calls, texts, and forms with attribution. |
| Rating on Software Advice | 4.6 out of 5 from 11 ratings. | 4.5 out of 5 from 173 reviews |
| Scale | Callr says it handles more than 2.5 million calls daily for over 300 companies. | CallRail's 2026 company announcement says it serves more than 225,000 businesses and 7,500 agencies worldwide. |
| Security | Callr states that HTTPS, SIP TLS and SRTP encryption are included across plans. | CallRail states that it has SOC 2 compliance and publishes HIPAA and GDPR materials. |
| Support | Callr describes 24/7 support as part of its service and lists premium customer support for Enterprise. | The help center contains feature-specific articles covering call recording, downloads, deletion, playback and troubleshooting. |
| Webhooks | Webhooks deliver real-time HTTP callbacks for call and message events. | Developers can receive HTTP POST webhooks for call lifecycle events, SMS, forms and outbound calls, with HMAC signatures and timestamps. |
| What it does | Callr provides programmable voice, SMS, call tracking, conversation intelligence and AI voice agents on its own carrier network. | CallRail is a lead-engagement platform that attributes calls, texts, chats and forms to marketing sources and adds AI insights and response tools. |
Plans
CallRail
- Lead Tracking$50 a month
- AI Voice Assistant$95 a month
- Lead Tracking Complete$95 a month
- Voice Assist$95 a month
- Lead Conversion$150 a month
- Lead Conversion Complete$195 a month
In their own words
CallRail
CallRail connects calls, texts, and forms with marketing campaigns and customer attribution. Its Call Tracking feature links calls and texts to campaigns and provides lead-journey insights. A JavaScript snippet can replace website phone numbers with tracking numbers based on a visitor’s tracked source. Plans include call tracking, recording, and routing, with options for form attribution, transcripts, keyword analysis, summaries, sentiment analysis, and conversion tagging. Voice Assist provides 24/7 lead intake and qualification and starts at $95/month; pricing details also list an additional $1 per call after 50 Voice Assist calls lasting more than 15 seconds, alongside Lead Tracking starting at an additional $55. API access is included in all plans, with additional monthly charges above 1,500 API calls. The iOS and Android app includes call logs, recordings, transcripts, summaries, outbound calls through tracking numbers, and text messaging, but is available only in the United States and Canada. Lead Tracking costs $50 a month plus additional usage; there is no free plan, and a 14-day trial is listed.