Cassandra vs Compas
Cassandra
cassandra.app
Compas
compas-cloud.comSide by side
| Figure | Cassandra | Compas |
|---|---|---|
| Price from | €2,700/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 4 | 1 |
| Spec score · Marketing Performance Management Software | 8.1 (#3) | 7.7 (#7) |
| Forecasting | The platform supports budget scenario planning and forecasting before spend is committed. | Yes |
| Founded | 2023 | 2000 |
| Headquarters | Milan, Italy | Cardinal Point, Park Road, Rickmansworth, Herts WD3 1RE, United Kingdom |
| Privacy | The privacy policy says electronically processed personal data are stored on servers located in Italy and data management and storage take place primarily in Europe. | Golden Orb says it will not share users’ details with third parties without their consent and describes data rights including access, correction and deletion. |
Plans
Cassandra
- Essentials€2,700 a month
- Complete€3,400 a month
- Scale€4,050 a month
- EnterprisePriced on request
In their own words
Cassandra
Cassandra is a web-based marketing measurement platform for teams deciding how to invest in growth. It combines marketing mix modeling with incrementality testing, including instant incrementality and performance incrementality reporting. Its models examine how paid media, organic activity, and offline or brand campaigns contribute to business outcomes. Teams can use budget scenario planning and forecasting before committing spend, as well as ROI reporting. Listed data sources include advertising platforms such as Google Ads, Meta Ads, and TikTok Ads, alongside commerce, email, and CRM services including Shopify, Klaviyo, and Salesforce. Scheduled files can bring in data from sources without an API, and custom connectors can be built for a model. Essentials starts at €2,700/mo and includes up to three MMM models and five incrementality experiments per year; it has a six-month minimum commitment. Complete and Scale also require six months, while Enterprise pricing is custom. A 14-day trial is available without a credit card. Cassandra is based in Milan and says it achieved SOC 2 compliance in 2024.