| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 1 | 1 |
| Spec score · Customer Data Platforms | 8.2 (#12) | 7.2 (#39) |
| Integrations | Listed partners include Adobe, Braze, Pega, Salesforce, Teradata, and Optimizely. | mParticle connects customer data to marketing, analytics, and data warehousing solutions, with integration categories including advertising, analytics, privacy, security, and marketing. |
| Privacy controls | Celebrus says it manages consent preferences across devices and channels and supports cookieless collection for users who opt out of third-party cookies. | The developer documentation lists a Data Subject Request API for GDPR and CCPA requests, and the support security page describes data deletion, rectification, and suppression APIs. |
| Product | Celebrus captures first-party behavioral data, resolves customer identity in real time, and sends enriched profiles to other tools. | mParticle is a customer data platform for collecting and organizing customer data, then forwarding it to analytics, testing, marketing automation, and data warehousing tools. |