Cello vs Mention Me
Cello
cello.so
Mention Me
mention-me.comSide by side
| Figure | Cello | Mention Me |
|---|---|---|
| Price from | $65/mo | Free |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 11 | 6 |
| Spec score · Referral Marketing Software | 9.3 (#1) | 8.7 (#5) |
| Analytics | The product includes real-time referral performance analytics and reporting exports. | Its dashboard reports referral revenue and new-customer average order value, and provides advocacy insights and optimisation tips. |
| Rating on G2 | 4.9 out of 5 from 32 reviews | 4.4 out of 5 from 61 reviews. |
| Sharing channels | Supported sharing methods include email, LinkedIn, X, mobile QR codes and unique referral links. | Referral campaigns support up to 18 sharing methods, including email, links, Facebook, Twitter, WhatsApp and Instagram. |
| What it does | Cello provides an AI-powered platform for creating and automating user-referral and partner-referral programs for SaaS businesses. | Mention Me is a referral marketing and customer advocacy platform that tracks referrals from sharing through acquisition, revenue and referred-customer lifetime value. |
Plans
Cello
- Grow$200 a month
- Scale$750 a month
- User Referrals EnterprisePriced on request
- FreeFree
- Plus$80 a month
- Pro$280 a month
- Partner Referrals EnterprisePriced on request
- Free (partner referrals)Free
- Start$65 a month
- Enterprise (partner referrals)Priced on request
Mention Me
- EssentialsPriced on request
- AdvancedPriced on request
- UltimatePriced on request
- StarterFree
- Custom platform pricingPriced on request
- EssentialPriced on request
In their own words
Cello
Cello is referral software for businesses running partner campaigns. It provides referral links and codes, fraud controls, and reward payouts through PayPal or Venmo. Plans differ in campaign and partner allowances: Free includes one partner campaign and five transacting partners, Plus has three campaigns and 25 partners, and Pro has 10 campaigns and 100 partners. Each of those plans allows unlimited referrals. Plus costs $80 a month and Pro costs $280 a month. Grow costs $200 a month and includes all integrations and features, with referral ARR up to $50K. Scale costs $750 a month with the same listed inclusions and a $100K referral ARR ceiling. Two enterprise plans are listed: User Referrals Enterprise has unlimited referral ARR and custom SLAs, while Partner Referrals Enterprise includes unlimited campaigns and partners. Cello offers a free plan, and paid plans start at $80 a month. It is available on Android, iOS, and the web.
Mention Me
Mention Me is an AI-powered customer advocacy and referral marketing platform for brands. Its Product Referral feature tracks who shares products, which products they recommend, and whether those shares lead to sales. Name Share lets a customer recommend a brand in conversation, with a friend entering the customer’s name at checkout. Brands can run cohort A/B tests and use Propensity to Refer machine learning to tailor messages and actions to customer segments. The dashboard reports referral revenue and new-customer average order value, alongside advocacy insights and optimisation tips. Integrations and partners include Emarsys, Klaviyo, Attentive, Shopify, Trustpilot, and Feefo; APIs and webhooks can connect other customer platforms. Mention Me says it is ISO 27001 certified and GDPR and PECR compliant, with data encrypted in transit and at rest. It says the platform is hosted by AWS in a multi-zone data centre in Ireland, and undergoes annual third-party security audits and penetration tests every six months. The service is available on the web and through an API. Pricing is on request, and a 60-day trial is offered. Mention Me was founded in 2013 and is headquartered in London.