Clay vs Enrich Layer
Clay
clay.site
Enrich Layer
enrichlayer.comSide by side
| Figure | Clay | Enrich Layer |
|---|---|---|
| Price from | €29/mo | $49/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| API | — | Yes |
| Self-hosted | — | Yes |
| Plans published | 2 | 10 |
| Spec score · Data Enrichment Software | 8.2 (#13) | 9.0 (#1) |
| Support | Clay says a person answers support requests in hours, not weeks. | The company says customer support is staffed by engineers who work on the API. |
| What it does | Clay turns a business’s Google listing, photos, reviews, and hours into a live website in less than a minute. | Enrich Layer is a managed API that returns structured information about people, companies, jobs, contacts and web signals. |
Plans
Enrich Layer
- PAYG $10$10, paid once
- PAYG $50$50, paid once
- PAYG $100$100, paid once
- PAYG $500$500, paid once
- Starter$588 a year
- PAYG $1,000$1,000, paid once
- Growth$3,588 a year
- Pro$10,788 a year
- Ultra$22,788 a year
- Enterprise$24,000 a year
In their own words
Clay
Clay turns a business’s Google listing, photos, reviews, and hours into a live website. A business can preview and edit the generated site before claiming it, without signing up, giving an email address, or paying. Users can change words, images, colors, and sections directly on the live site, including from a phone. Clay says it rereads the Google listing nightly to refresh ratings and reviews and update SEO information. It can create pages for services and towns, add a sitemap and structured data, and run a weekly audit to find and repair problems. Sites can include bookings and a shop with product options and a basket; Clay says it takes no cut of sales. Hosting is included. Businesses without a Google listing can start with a blank site. The free plan provides an editable site on a name.clay.site address. Pro costs €29/mo and adds a custom domain, bookings, menu, shop, SEO, weekly audit, visitor numbers, and an email list. Clay says users own their site content, domain, and email list, but does not promise a Google search ranking position.
Enrich Layer
Enrich Layer is a managed data-enrichment service for B2B applications, returning company, people, job, and web-signal data in a consistent JSON response. Its People API can enrich public profiles or identify people from an email or name, with details such as work history, education, skills, and contact fields. REST endpoints use JSON requests and responses, with searches by name, domain, or keyword. Other listed enrichment types include contacts, schools, search, and web and SEO signals. The service has live integrations including Zapier, n8n, Clay, Workato, Pipedream, Node-RED, MCP, OpenClaw, and Salesforce; several other integrations are marked as coming soon. Enrich Layer says it uses public sources and does not collect information behind login walls. Trial credits allow real API calls without a card. Pricing includes one-time credit packs from $10, paid once and annual subscriptions; the pricing FAQ says monthly and annual plans carry a 12-month commitment, with an early cancellation fee for remaining months. API limits are 300 requests per minute, up to 1,500 in a rolling five-minute window.