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SPECIFICTION
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CleverTap vs FirstHive

CleverTap

clevertap.com

FirstHive

firsthive.com

Side by side

FigureCleverTapFirstHive
Price from$85/mo—
Free plan——
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published30
Spec score · Customer Data Platforms8.6 (#7)7.4 (#29)
Founded20132019
HeadquartersMountain View, CaliforniaSanta Clara, California, and Bangalore, India
IntegrationsCleverTap lists integrations including Amplitude, Mixpanel, AppsFlyer, Branch, Salesforce, HubSpot, Segment, Shopify, and Snowflake.The homepage lists 750+ connectors and names Salesforce, Adobe Analytics, Google Ads, Meta Ads, WhatsApp Business, Snowflake, Databricks, AWS S3, SAP, Criteo, Twilio, and Segment.
Security and complianceCleverTap states that it is compliant with GDPR, CCPA, SOC 2 Type II, ISO 27001, and HIPAA.The homepage describes consent management and data governance aligned with GDPR, PDP, and AICPA SOC 2, and labels the platform SOC 2 certified.

Plans

CleverTap

  • Core$85 a month
  • ProPriced on request
  • UltimatePriced on request

CleverTap pricing →

FirstHive

No plans published.

FirstHive pricing →

In their own words

CleverTap

CleverTap is a customer engagement platform for coordinating cross-channel customer experiences. It combines customer data and behavioral analytics with experimentation, optimization, personalization, and campaign orchestration. Listed channels include push notifications, email, WhatsApp, in-app and web messaging, RCS, and SMS. Analytics cover funnels, cohorts, events, trends, sessions, and uninstall tracking. The platform also lists email automation, customer journeys, lead capture forms, and multiple CRM integrations. Named integrations include Amplitude, Mixpanel, AppsFlyer, Branch, Salesforce, HubSpot, Segment, Shopify, and Snowflake. SDKs cover Android, iOS, Flutter, React Native, Unity, and JavaScript, with server-side libraries and APIs also listed. CleverTap states compliance with GDPR, CCPA, SOC 2 Type II, ISO 27001, and HIPAA, and lists controls including two-factor authentication, role-based access, restricted IP access, and campaign approvals. Core costs $85 a month after a 30-day trial; taxes apply and add-ons are excluded. The maker was founded in 2013 and is headquartered in Mountain View, California.

Visit clevertap.com

FirstHive

FirstHive has no write-up on Specifiction yet; its figures are above.

Visit firsthive.com