Click2Mail vs PostPilot

Click2Mail has no write-up on Specifiction yet; its figures are above.

PostPilot is a direct mail platform for ecommerce brands using postcards and catalogs to acquire, retarget, and retain customers. Campaigns cover prospecting, retargeting, abandoned carts, loyalty, subscriptions, winback, and retail. MailMatch links email addresses with physical mailing addresses. AcquisitionAI helps find lookalike prospects, while SiteMatch retargets anonymous site browsers. Reporting includes real-time dashboards, holdout-tested iROAS measurement, and cross-channel attribution. Listed integrations include Shopify, Klaviyo, Yotpo, Attentive, Omnisend, Recharge, Loyalty Lion, and Loop Subscriptions; an open API can connect other systems to campaigns. PostPilot automatically tracks Shopify customers who receive a postcard or handwritten card for 60 days. There is no sending minimum. The free plan has no platform cost, but postcards and postage are paid separately. Growth costs $82.50 a month with annual billing; monthly billing is 99 USD per month. Its AI prospecting data fee is $0.07. Pro costs $419 a month with annual billing, and Enterprise pricing is custom.