Cognism vs Instantly
Cognism
cognism.com
Instantly
instantly.aiSide by side
| Figure | Cognism | Instantly |
|---|---|---|
| Price from | — | $47/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 6 | 17 |
| Spec score · Bdr Tools | 8.7 (#10) | 9.1 (#2) |
| AI tools | Cognism says its AI Search and research tool help sellers search, prepare, and dial faster. | Instantly Copilot can find leads, generate campaigns and sequences, summarize analytics, and run recurring tasks. |
| Company headquarters | LinkedIn lists Cognism headquarters at 92 Albert Embankment, London, England. | Foo Monk LLC lists 30 N. Gould Street, Sheridan, Wyoming 82801 as its business address. |
| Company size | LinkedIn lists Cognism as a privately held company with 201–500 employees. | LinkedIn lists Instantly.ai as a privately held software-development company with 51–200 employees and headquarters in Sheridan, Wyoming. |
| Headquarters | London, United Kingdom | Sheridan, Wyoming, United States |
| Integrations | The integrations page lists Salesforce, HubSpot, Pipedrive, Bullhorn, Microsoft Dynamics, Salesloft, Outreach, and Zapier. | The marketplace lists integrations including Slack, HubSpot, Zapier, RB2B, BetterContact, Replit, Gojiberry, and Findymail. |
| Intended users | Cognism identifies sales, marketing, and revenue operations teams in B2B markets as users, especially teams prospecting into Europe. | Instantly lists agencies, freelancers, enterprise customers, founders, sales, marketing, and sales development among its use cases. |
| Product | Cognism provides B2B sales intelligence and data to help revenue teams find decision-makers and build pipeline. | Instantly describes itself as a sales platform combining cold email automation with a built-in B2B lead database. |
| Rating on Capterra | 4.7 out of 5 from 264 reviews | 0.0 out of 5 from 0 user reviews. |
| Rating on G2 | 4.5 out of 5 from 1,363 reviews | 4.8 out of 5 from 4,159 reviews. |
| Security | Cognism says it holds ISO 27001, ISO 27701, and SOC 2 Type II certifications or attestations. | Instantly's privacy policy says its security measures may include firewalls, encryption, hashing or truncation, and access controls. |
| What it does | Cognism is a B2B sales-intelligence platform combining company, people, event and verified contact data for revenue teams. | Instantly combines cold-email automation, unlimited sending accounts and warmup, a B2B lead database, and AI sales features. |
Plans
Cognism
- CRM EnrichmentPrice not published
- Data-as-a-ServicePrice not published
- Basic$1,000 a month
- CognismPriced on request
- ProPriced on request
- StandardPriced on request
Instantly
- Free trialFree
- Growth$47 a month
- Growth (Credits)$47 a month
- Growth Credits$47 a month
- Growth (Outreach)$47 a month
- Starter$94 a month
- Hypergrowth$97 a month
- Hypergrowth (Outreach)$97 a month
- Supersonic (Credits)$97 a month
- Hyper Credits$197 a month
In their own words
Instantly
Instantly combines cold email automation with a built-in B2B lead database for sales outreach. Its outreach tools support automated sequences, unlimited sending accounts, warmup on paid plans, mailbox rotation, reply detection, and multichannel outreach. SuperSearch provides access to a database of 450M+ B2B leads, with filters and email enrichment. Instantly Copilot can find leads, generate campaigns and sequences, summarize analytics, and run recurring tasks. The integration marketplace includes HubSpot, Slack, Zapier, RB2B, BetterContact, and Replit. Growth (Outreach) costs $47 a month, billed monthly, and includes unlimited email accounts and warmup, 1,000 uploaded contacts, and 5,000 emails monthly. Its 14-day trial requires no credit card and allows up to two connected email accounts, 250 uploaded leads, and 1,000 campaign emails. Platforms listed include Android, iOS, web, and API. Instantly names agencies, freelancers, enterprise customers, founders, and sales and marketing teams among its use cases.