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SPECIFICTION
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CoHost Prefix vs Podtrac

CoHost Prefix

cohostpodcasting.com

Podtrac

analytics.podtrac.com

Side by side

FigureCoHost PrefixPodtrac
Price from$89/moFree
Free plan—Yes
Free trial——
Open source——
WebYesYes
Plans published34
Spec score · Podcast Analytics Software7.9 (#6)7.3 (#21)
Measurement standardCoHost says it measures to the IAB-certified standard and describes its measurement as compliant with IAB Podcast Measurement Guidelines.Podtrac says its podcast measurement data is certified compliant with IAB Podcast Measurement Technical Guidelines Version 2.0.

Plans

CoHost Prefix

  • Pro$89 a month
  • Premium$170 a month
  • EnterprisePriced on request

CoHost Prefix pricing →

Podtrac

  • Getting StartedFree
  • EnterprisePriced on request
  • Grow Your ShowPriced on request
  • Grow Your Show PlusPriced on request

Podtrac pricing →

In their own words

CoHost Prefix

CoHost Prefix has no write-up on Specifiction yet; its figures are above.

Visit cohostpodcasting.com

Podtrac

Podtrac is a web service for measuring podcast audiences and tracking promotion activity. Its reports show daily episode downloads and breakdowns by source and country. Unique monthly audience counts are available for podcasts with at least 1,000 unique downloads per month. Reports refresh daily based on the prior day’s activity, with totals typically ready by noon UTC the following day. Smart Links create show-specific pages with artwork, episode details, an integrated player, and links to major podcast apps such as Apple Podcasts and Spotify. Their reports track clicks and downloads by episode, country, and app, and distinguish new listeners from all listeners. Podtrac also attributes podcast promotions, including dynamic ad insertion, in-episode promos, feed drops, and guest appearances. Measurement requires adding a Podtrac redirect prefix to episode URLs, through supported hosts or by editing a feed. A free basic measurement plan is listed. Shows or networks with 500,000 or more monthly downloads are directed to request a demo for promotion tools.

Visit analytics.podtrac.com