Compelling vs LeadIQ

Compelling is an AI sales intelligence platform that researches companies and contacts, builds target lists, and enriches and scores accounts. Its agents can track user-defined buying signals and send tailored insights to a CRM. The platform offers real-time and bespoke intent signals, along with custom relevance scores. Through Compelling MCP, users can source companies and contacts, research details such as email addresses, LinkedIn URLs and headcount, then score accounts from 0 to 100 against their own rubric. MCP is presented for use from Claude, ChatGPT and Gemini. Compelling says it connects CRM, outreach and data tools to keep account and contact information enriched in one place. Its Trust Center describes the service as EU-hosted and GDPR-native, handling CRM records, business contacts and first-party signals. Listed compliance topics include GDPR, the EU AI Act and ISO/IEC 27001:2022; security topics include encryption, backups, audit logging, penetration testing and anti-DDoS. The free plan includes 200 credits. Paid plans start at €39.00 per month for one user, billed annually.

LeadIQ is a B2B prospecting platform with browser capture, lead personalization, synchronization, account intelligence, and API access. Its database contains 750,000,000 contacts, with direct-dial data, intent data, and technographic filters. AI can surface high-fit accounts and key contacts, while champion tracking follows buyer job changes for reconnecting with former contacts. Salesforce enrichment uses a Managed Package, and HubSpot enrichment uses Workato; other integrations include Outreach, Salesloft, and Gong. The API supports proprietary workflows and future integrations. The Free plan is free for one user and 50 credits. Email uses one credit, phone numbers use 10, and account enrichment uses three. Pro is $200 a month billed annually, with 2,400 credits, 2,000 verified emails, and 100 phone numbers. Any plan has a 30-day free trial, and annual billing is advertised as 25% off. LeadIQ is SOC 2 Type II certified and GDPR-compliant.