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SPECIFICTION
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Constant Contact vs DirectIQ

Constant Contact

constantcontact.com

DirectIQ

directiq.com

Side by side

FigureConstant ContactDirectIQ
Price from$12/mo$19/mo
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published35
Spec score · Email marketing tools9.2 (#6)8.8 (#23)
Spec score · Email Marketing Software9.1 (#7)9.0 (#8)
A/B testingYesYes
Email automationYesYes
Free planNoYes
HeadquartersWaltham, Massachusetts, United StatesNew York, NY, United States
Landing pagesCustomizable lead-generation landing pages can add signups to selected contact lists.Yes
Monthly send limit500018000
Native integrations300DirectIQ lists 15+ native integrations and 5,000+ apps through Zapier.
Audience segmentationYesYes
Subscriber limit5003000

Plans

Constant Contact

  • Lite$12 a month
  • Standard$35 a month
  • Premium$80 a month

Constant Contact pricing →

DirectIQ

  • Pay-as-you-goFree
  • Pay-as-you-go email credits$19 a month
  • Essential$19 a month
  • Unlimited$36 a month
  • Pay-as-you-go$19, paid once

DirectIQ pricing →

In their own words

Constant Contact

Constant Contact has no write-up on Specifiction yet; its figures are above.

Visit constantcontact.com

DirectIQ

DirectIQ is an email automation platform built for family entertainment centers, trampoline parks, and other activity venues. It connects with point-of-sale systems to sync guest data daily, which can support a personalized birthday offer sent seven days before a guest’s birthday and a win-back sequence after 60 days without a visit. Campaign tools include audience segmentation, landing pages, and A/B testing. DirectIQ lists integrations including CenterEdge, Clubspeed, Lightspeed, GymMaster, Smart Waiver, Otter Waiver, Zapier, Shopify, and WordPress; its POS page says eight integrations are live, with more added monthly. The service runs on the web and through an API. Developers can use REST endpoints, webhooks for opens, clicks, and bounces, and SDKs; requests require an API key generated in account settings. Plans include a free pay-as-you-go option, $19 a month for Essential, and $36 a month for Unlimited. Both monthly plans cover up to 3,000 contacts. DirectIQ is based in New York and was founded in 2011.

Visit directiq.com