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SPECIFICTION
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Constant Contact vs Substack

Constant Contact

constantcontact.com

Substack

substack.com

Side by side

FigureConstant ContactSubstack
Price from$12/moFree
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published34
Spec score · Email marketing tools9.2 (#6)9.2 (#9)
Spec score · Email Marketing Software9.1 (#7)8.6 (#42)
Company legal nameCrunchbase identifies the legal entity as Constant Contact, Inc.Crunchbase lists the legal name as Substack Inc.
Company sizeLinkedIn lists company size as 1,001–5,000 employees and shows 1,126 employee profiles.LinkedIn lists 51–200 employees, while Crunchbase lists headcount in the 101–250 range.
Email automationYesYes
Free planNoYes
IntegrationsThe app directory lists more than 300 native integrations, including Google, Microsoft, Canva, LinkedIn, Shopify, Eventbrite and Zapier.Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections.
Rating on Apple App Store4.8 out of 5 from 11K ratings4.9 out of 5 from 540K ratings
Rating on G24.1 out of 5 from 7,623 reviews4.3 out of 5 from 17 reviews
Rating on GetApp4.4 out of 5 from over 2,800 reviews0 out of 5 from 0 reviews
Rating on Google Play4.0 out of 5 from 2.39K reviews4.8 out of 5 from 319K reviews
Rating on Trustpilot4.0 out of 5 from 2,111 reviews1.5 out of 5 from 182 reviews
Audience segmentationYesYes
What it doesConstant Contact is a cloud digital-marketing platform for small businesses and nonprofits covering email, SMS, social media, events, surveys, ecommerce and automation.Substack is a publishing and subscription platform for writers, podcasters, video creators and media companies, combining content creation, email distribution, payments, community and analytics.

Plans

Constant Contact

  • Lite$12 a month
  • Standard$35 a month
  • Premium$80 a month

Constant Contact pricing →

Substack

  • Free publishingFree
  • Free to startFree
  • Custom domain$50, paid once
  • Paid subscriptionsPrice not published

Substack pricing →

In their own words

Constant Contact

Constant Contact has no write-up on Specifiction yet; its figures are above.

Visit constantcontact.com

Substack

Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.

Visit substack.com