Constant Contact vs Substack
Constant Contact
constantcontact.comSubstack
substack.comSide by side
| Figure | Constant Contact | Substack |
|---|---|---|
| Price from | $12/mo | Free |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Email marketing tools | 9.2 (#6) | 9.2 (#9) |
| Spec score · Email Marketing Software | 9.1 (#7) | 8.6 (#42) |
| Company legal name | Crunchbase identifies the legal entity as Constant Contact, Inc. | Crunchbase lists the legal name as Substack Inc. |
| Company size | LinkedIn lists company size as 1,001–5,000 employees and shows 1,126 employee profiles. | LinkedIn lists 51–200 employees, while Crunchbase lists headcount in the 101–250 range. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The app directory lists more than 300 native integrations, including Google, Microsoft, Canva, LinkedIn, Shopify, Eventbrite and Zapier. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
| Rating on Apple App Store | 4.8 out of 5 from 11K ratings | 4.9 out of 5 from 540K ratings |
| Rating on G2 | 4.1 out of 5 from 7,623 reviews | 4.3 out of 5 from 17 reviews |
| Rating on GetApp | 4.4 out of 5 from over 2,800 reviews | 0 out of 5 from 0 reviews |
| Rating on Google Play | 4.0 out of 5 from 2.39K reviews | 4.8 out of 5 from 319K reviews |
| Rating on Trustpilot | 4.0 out of 5 from 2,111 reviews | 1.5 out of 5 from 182 reviews |
| Audience segmentation | Yes | Yes |
| What it does | Constant Contact is a cloud digital-marketing platform for small businesses and nonprofits covering email, SMS, social media, events, surveys, ecommerce and automation. | Substack is a publishing and subscription platform for writers, podcasters, video creators and media companies, combining content creation, email distribution, payments, community and analytics. |
Plans
Substack
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptionsPrice not published
In their own words
Constant Contact
Constant Contact has no write-up on Specifiction yet; its figures are above.
Substack
Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.