Convert Experiences vs Freshmarketer

Convert Experiences is an A/B testing and personalization suite for web and mobile. It supports A/B, split URL, multi-page, multivariate, price and multi-arm bandit experiments, plus full-stack testing and 1:1 personalization. A visual editor, server-side testing, mobile SDK, audience targeting and feature flags are listed. Full-stack SDKs cover Ruby, Python, JavaScript, PHP, Android and iOS. Teams can set targeting and goals with 40+ filters, use customizable Frequentist or Bayesian statistics engines, and apply SRM checks and collision prevention. Convert Signals session recordings and native heatmaps are included across plans without extra fees or reducing the monthly tested-user quota. The integrations directory lists 90+ connections, including Google Analytics 4, Shopify, HubSpot and Hotjar. Growth costs $399 a month and Pro costs $599 a month, both billed monthly; Enterprise is annual with price on request. A 15-day free trial does not require a credit card. Guided onboarding is included, but development support is not. Convert says it is ISO 27001 certified and SOC 2 attested.

Freshmarketer is marketing automation software for attracting, nurturing, and converting customers through email, SMS, WhatsApp, live chat, and social channels. It supports lead capture forms, lead scoring, customer journeys, segmentation, and automated campaigns for email, messaging, chatbots, and transactional email. Reporting includes email and SMS performance, revenue attribution, A/B testing, heatmaps, and session replay. Freshmarketer lists integrations with Shopify, Segment, Zapier, WooCommerce, and more than 1,000 apps in the Freshworks Marketplace. AI capabilities include campaign assistance, lead scoring, segmentation, chatbots, and insights. The Free plan includes 100 marketing contacts and 500 monthly email sends. Paid plans start at $15 per month, billed annually, and a 21-day trial is available. Accounts are suspended if users do not choose a plan after the trial expires. Freshworks offers dedicated onboarding to migrate contacts, campaigns, and historical data from an existing marketing automation or CRM platform. Its stated security practices include 24-hour data-center surveillance and current application security patches.