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SPECIFICTION
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Convertful vs Promolayer

Convertful

convertful.com

Promolayer

promolayer.io

Side by side

FigureConvertfulPromolayer
Price from$7/mo$20.83/mo
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
API—Yes
Plans published811
Spec score · Pop-Up Builder Software8.1 (#11)8.4 (#6)
HeadquartersCraigmuir Chambers, Road Town, Tortola, British Virgin IslandsThe company lists 9F Plafus Jingumae, 6-19-20 Jingumae, Shibuya-ku, Tokyo 150-0001, Japan as its address.
IntegrationsThe pricing page lists 27 native integrations plus 1000 Zapier integrations and names services including ActiveCampaign, HubSpot, Mailchimp, Kit, and Klaviyo.Documented connections include Shopify, Wix, WordPress, Google Analytics, Mailchimp, Klaviyo, Shopify Flow and webhooks.
SecurityThe security statement describes US-hosted personal data, WAF-based DDoS protection, SSL/TLS, AES encryption, security audits, and isolated backups located in Germany.The site says dashboard and delivery-server traffic is encrypted over HTTPS and collected contact data is stored on access-controlled servers.
SupportThe maker lists live chat, a knowledge base, video manuals, a support portal, and a premium members group as support options.Help-center guides cover setup, troubleshooting and integrations; support is available by dashboard live chat on eligible plans and email.
TargetingDisplay conditions include exit intent, time on page, element clicks, scrolling, inactivity, URLs, referral source, device platform, and geography.Audience rules can use traffic source, device, browser language, visit frequency, URL, cart state, geography, login state and other visitor signals.

Plans

Convertful

  • Solo (monthly)$9 a month
  • Starter (monthly)$29 a month
  • Growth (monthly)$69 a month
  • Solo (yearly)$84 a year
  • Enterprise (monthly)$179 a month
  • Starter (yearly)$204 a year
  • Growth (yearly)$564 a year
  • Enterprise (yearly)$1,164 a year

Convertful pricing →

Promolayer

  • FreeFree
  • Basic$20.83 a month
  • Standard$58.33 a month
  • Professional$125 a month
  • Enterprise$266.67 a month
  • Plus$416.67 a month
  • Basic¥2,083 a month
  • Standard¥5,833 a month
  • Professional¥12,500 a month
  • Enterprise¥26,667 a month

Promolayer pricing →

In their own words

Convertful

Convertful has no write-up on Specifiction yet; its figures are above.

Visit convertful.com

Promolayer

Promolayer is a self-service, no-code popup platform for ecommerce and marketing teams. It supports campaigns for sales recovery, email capture, seasonal promotions, social following, and customer notifications. Formats include lightboxes, fullscreen panels, slide-ins, floating bars, and spin-to-win, as well as image popups, teasers, and in-page embeds. Triggers can respond to time on page, scroll depth, inactivity, exit gestures, mobile back, and swipe gestures. Targeting can use page, traffic source, visit frequency, and visitor behavior. The platform includes A/B testing and analytics, connects with GA4 and other analytics tools, and lists Shopify, Wix, WordPress, Google Tag Manager, Mailchimp, Klaviyo, and webhooks as integrations or installation options. Shopify and Wix installs come from their app stores; other sites can use an embed tag generated in the dashboard. The free plan includes 1,000 monthly impressions and branding. Paid plans start at $20.83/mo (annual); Shopify app paid plans have a 7-day trial, while direct paid signups have no trial. Promolayer was founded in 2017 and is headquartered in Tokyo, Japan.

Visit promolayer.io