CoSchedule vs Varum
CoSchedule
coschedule.comVarum
varum.appSide by side
| Figure | CoSchedule | Varum |
|---|---|---|
| Price from | $29/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| Plans published | 4 | 4 |
| Spec score · Marketing Project Management Software | 9.1 (#1) | 7.1 (#21) |
| Headquarters | Bismarck, North Dakota, United States | Tulsa, Oklahoma, United States |
| Integrations | Official integrations include WordPress, HubSpot, Canva, Zapier, Google Calendar ICS sync, Bitly, Mailchimp, Constant Contact, Campaign Monitor, ActiveCampaign, Google Drive, Microsoft 365, Dropbox, YouTube, Google Analytics, and RSS feeds. | Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads. |
| Security | Marketing Suite customers can configure service-provider-initiated SAML single sign-on, and Marketing Suite includes security and access logs. | The privacy policy describes SSL/TLS encryption in transit, encryption at rest, role-based access controls, tenant isolation, and multi-factor authentication options. |
| Support | CoSchedule offers email support and live chat with a human support specialist. | The terms list [email protected] for general support inquiries. |
Plans
CoSchedule
- Starter$29 a month
- Professional$49 a month
- Free CalendarFree
- SuitePriced on request
Varum
- Free PlanFree
- Business PlanPrice not published
- Pro PlanPrice not published
- Team AI PlanPrice not published
In their own words
CoSchedule
CoSchedule Social Calendar helps users create, schedule, publish, and measure social media activity from a calendar. It supports Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Threads, TikTok, Twitter/X, and YouTube. Users can move scheduled items by dragging them on the calendar, organize social campaigns, and see their broader strategy. Built-in writing assistance can help compose social messages and optimize posting times. ReQueue can fill open schedule slots with selected messages or automate promotions. Analytics and reports cover the listed social platforms, and approval workflows and bulk scheduling are available. The Free Calendar plan allows up to 15 posts per profile. Starter costs $29 a month billed annually, with a $39/month monthly option, one user seat, three social profiles, and unlimited scheduling and publishing. The product is available on web, Android, iOS, and as a Chrome extension. Twitter/X profiles are not included in base plans and cost $16 per profile per month separately. CoSchedule says it provides solutions for marketers from solopreneurs to enterprise-level teams.
Varum
Varum is a web-based marketing workflow and project management platform for teams. It combines task and project management with collaboration, campaign planning, and workflow automation that includes approvals. Teams can manage multiple workspaces, apply custom branding and subdomains, and use AI-powered content generation alongside digital asset management and storage. Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads. The Free Plan costs nothing, requires no credit card, includes core features, and does not expire; its terms do not specify usage limits. Guest access is limited. Varum describes encryption in transit and at rest, role-based access controls, tenant isolation, and multi-factor authentication options. It says Google Workspace data is not used to train generalized or third-party AI models or passed to third-party AI services.