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SPECIFICTION
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Varum

varum.app

Free plan Web
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Spec score 7.1 #21 of 23 in Marketing Project Management Software

What it is

Varum is a web-based marketing workflow and project management platform for teams. It combines task and project management with collaboration, campaign planning, and workflow automation that includes approvals. Teams can manage multiple workspaces, apply custom branding and subdomains, and use AI-powered content generation alongside digital asset management and storage. Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads. The Free Plan costs nothing, requires no credit card, includes core features, and does not expire; its terms do not specify usage limits. Guest access is limited. Varum describes encryption in transit and at rest, role-based access controls, tenant isolation, and multi-factor authentication options. It says Google Workspace data is not used to train generalized or third-party AI models or passed to third-party AI services.

Spec sheet

What it does
Varum is a cloud-based marketing workflow and project management platform for teams.Read 8 Oct 2026 · varum.app
Integrations
Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads.Read 8 Oct 2026 · varum.app
Security
The privacy policy describes SSL/TLS encryption in transit, encryption at rest, role-based access controls, tenant isolation, and multi-factor authentication options.Read 8 Oct 2026 · varum.app
Support
The terms list [email protected] for general support inquiries.Read 8 Oct 2026 · varum.app
Headquarters
Tulsa, Oklahoma, United StatesRead 28 Sep 2026 · varum.app
Company
Varum is operated by Digital Rodeo Group LLC, located in Tulsa, Oklahoma, United States.Read 8 Oct 2026 · varum.app
Content and assets
Varum provides AI-powered content generation and assistance, plus digital asset management and storage.Read 8 Oct 2026 · varum.app
Data handling
The policy says Varum does not sell personal information and that Google Workspace data is not passed to third-party AI services.Read 8 Oct 2026 · varum.app
Free plan limit
The terms say the free plan has core features, requires no credit card, and does not expire; they do not specify usage limits there.Read 8 Oct 2026 · varum.app
Google data and AI
Varum says it does not use Google Workspace data to train generalized or third-party AI or ML models.Read 8 Oct 2026 · varum.app
Project work
The platform includes task and project management, team collaboration, and workflow automation with approvals.Read 8 Oct 2026 · varum.app
Service availability
Varum says service interruptions, downtime, or maintenance may occur and does not guarantee uninterrupted or error-free service.Read 8 Oct 2026 · varum.app
Workspace management
Teams can manage multiple workspaces and use custom branding and subdomains.Read 8 Oct 2026 · varum.app

Plans and prices

Free Plan Free Core features · no credit card required · does not expire Read 8 Oct 2026 · varum.app
Business Plan Price not published Billed monthly or annually; price not stated Full feature set for enterprise teams Read 8 Oct 2026 · varum.app
Pro Plan Price not published Billed monthly or annually; price not stated Enhanced features for growing teams Read 8 Oct 2026 · varum.app
Team AI Plan Price not published Billed monthly or annually; price not stated Includes AI-powered features Read 8 Oct 2026 · varum.app

Every Varum plan and price →

Strong points and limits

Strong points

  • Free plan requires no credit card
  • Free plan does not expire
  • Includes approval workflow automation
  • Supports multiple workspaces and subdomains
  • Connects with major storage and ad services

Limits

  • Guest access is limited
  • Service interruptions may occur
  • Free-plan usage limits are unspecified

Who it suits

Varum suits teams coordinating marketing projects, campaigns, approvals, content, and digital assets in shared web workspaces. It is relevant to organizations needing integrations and configurable branding.

Verdict

Varum brings project, marketing, collaboration, asset, and approval workflows into one web platform. The no-cost plan has core features, while paid tiers are described without published prices.

Where Specifiction places it

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