Planable vs Varum
Planable
planable.ioVarum
varum.appSide by side
| Figure | Planable | Varum |
|---|---|---|
| Price from | $9/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 14 | 4 |
| Spec score · Marketing Project Management Software | 8.9 (#4) | 7.1 (#21) |
| Integrations | Official integrations include Canva, Slack, Zapier, viaSocket, iCal calendars, a Public API and an MCP connector for AI assistants. | Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads. |
| What it does | Planable is a collaboration-first social-media and marketing-content platform for creating, reviewing, approving, scheduling, publishing, engaging and analyzing content. | Varum is a cloud-based marketing workflow and project management platform for teams. |
Plans
Planable
- FreeFree
- Basic$33 a month
- Basic$39 a month
- BasicPriced on request
- Pro$49 a month
- Pro$59 a month
- ProPriced on request
- EnterprisePriced on request
- Social Inbox add-on$9 a month
- Analytics add-on$14 a month
Varum
- Free PlanFree
- Business PlanPrice not published
- Pro PlanPrice not published
- Team AI PlanPrice not published
In their own words
Varum
Varum is a web-based marketing workflow and project management platform for teams. It combines task and project management with collaboration, campaign planning, and workflow automation that includes approvals. Teams can manage multiple workspaces, apply custom branding and subdomains, and use AI-powered content generation alongside digital asset management and storage. Listed integrations include Google Drive, Slack, Dropbox, Meta Ads, and Google Ads. The Free Plan costs nothing, requires no credit card, includes core features, and does not expire; its terms do not specify usage limits. Guest access is limited. Varum describes encryption in transit and at rest, role-based access controls, tenant isolation, and multi-factor authentication options. It says Google Workspace data is not used to train generalized or third-party AI models or passed to third-party AI services.