Crazy Egg vs Matomo
Crazy Egg
crazyegg.com
Matomo
matomo.orgSide by side
| Figure | Crazy Egg | Matomo |
|---|---|---|
| Price from | $29/mo | €275/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | — |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 11 | 5 |
| Spec score · Heatmap and session replay tools | 9.3 (#3) | 9.1 (#5) |
| Spec score · Session Replay Software | 9.2 (#2) | 8.7 (#10) |
| Spec score · Website Analytics | 9.1 (#4) | 8.7 (#9) |
| Website adoption | More than 449,000 websites use or trust Crazy Egg worldwide. | Matomo says it is trusted by more than 1 million organisations worldwide. |
| Founded | 2006 | 2007 |
| Free plan | The Free plan requires no credit card and includes Web Analytics, Instant Heatmaps, Conversion Analytics, and Surveys. | Yes |
| Headquarters | Redwood City, California, United States | Auckland, New Zealand |
| Privacy compliance | Crazy Egg says it complies with GDPR, CCPA, and HIPAA obligations. | The platform supports GDPR compliance, cookieless tracking, and anonymisation. |
Plans
Crazy Egg
- FreeFree
- FreeFree
- Starter$29 a month
- Plus$99 a month
- Pro$249 a month
- Enterprise$599 a month
- FreeFree
- Starter$348 a year
- Plus$1,188 a year
- Pro$2,988 a year
Matomo
- CommunityFree
- Team€275 a month
- BusinessPrice not published
- EnterprisePrice not published
- VIPPriced on request
In their own words
Crazy Egg
Crazy Egg is a website analytics platform for examining visitor behavior and conversion activity. It offers heatmaps, session recordings, web analytics, A/B testing, surveys, popup calls to action, conversion analytics, and error tracking. Reports can show clicks, scrolling, overlays, confetti, and lists. The Free plan includes Web Analytics, Instant Heatmaps, Conversion Analytics, and surveys. Instant Heatmaps track up to 1,000 sessions per day and retain 30 days of data, with no website limit. Paid plans start at $29 a month, billed annually, and include a 30-day trial that requires a credit card. Starter includes 5,000 tracked pageviews, five heatmap reports, and 50 recordings per month. All paid plans include unlimited website domains and team members. Crazy Egg is available through web, API, and extension platforms, and installation integrations include Shopify, WordPress, and Google Tag Manager. When monthly tracking limits are reached, data collection pauses until the first of the next month.
Matomo
Matomo is a web analytics platform for tracking events, conversions, ecommerce activity, and visitor sessions. It includes heatmaps, session recordings, A/B testing, funnels, and flows, with API access and more than 100 integrations. It is available as Cloud-hosted or self-hosted on-premise software. The Community plan is free forever, with unlimited users and hits and forum support; self-hosted Matomo is also available free forever. Cloud plans start at €230/mo (annual), and a 21-day Cloud trial does not require a credit card. Cloud billing can be monthly or annual, with two months free annually. Matomo says its data is unsampled and customers retain ownership through cloud or on-premise hosting. Privacy capabilities include support for GDPR compliance, cookieless tracking, and anonymisation; the platform is certified to ISO 27001:2022. Cloud data is stored in Frankfurt, Germany. Raw data retention is 24 months, while report data is retained forever. Matomo was founded in 2007 and is headquartered in Auckland, New Zealand.