CWILL Product Reviews vs Loox
CWILL Product Reviews
cwill.com
Loox
loox.appSide by side
| Figure | CWILL Product Reviews | Loox |
|---|---|---|
| Price from | $11.99/mo | $49.99/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 9 | 4 |
| Spec score · Product Review Software | 9.1 (#1) | 8.1 (#10) |
| Founded | LinkedIn lists CWILL as founded in 2014. | 2016 |
| Integrations | The Shopify listing names Shopify Flow, Shopify Admin, Checkout, Customer Accounts, AliExpress, DSers, Loox, PageFly, Reviews.io and Product Reviews Gratis as supported connections. | The integrations page lists TikTok Shop, Shop, Meta Shops, Google Shopping, Shopify Flow, Omnisend, and Klaviyo among its integrations. |
| Review collection | Automatic requests can be sent by email or on-site pop-up, with discounts offered to encourage photo and video submissions. | Loox automates review requests and supports photo and video reviews, review links, QR codes, and delivery-based email timing. |
| Review display | Reviews can be placed in widgets, grids and carousels with editable colors, fonts and layouts. | Loox offers 15+ customizable, mobile-optimized review widgets, including galleries, carousels, pop-ups, and rating widgets. |
| Support | The maker advertises real multilingual support around the clock and says no coding is required for normal setup. | Loox says its support team works around the clock and is available to answer questions before signup. |
Plans
CWILL Product Reviews
- FreeFree
- EnterprisePriced on request
- FreeFree
- FreeFree
- Essential$11.99 a month
- Essential$11.99 a month
- Pro$29.99 a month
- Pro$29.99 a month
- EnterprisePriced on request
Loox
- BeginnerFree
- Convert$49.99 a month
- Unlimited$299.99 a month
- BeginnerPrice not published
In their own words
CWILL Product Reviews
CWILL Product Reviews collects customer text, photo, and video feedback and displays it in a Shopify store. It can request reviews by email or on-site pop-up, and merchants can offer discounts to encourage photo and video submissions. Reviews can appear in widgets, grids, or carousels, with visual controls for colors, fonts, and layout. Automatic translation supports multiple languages, while star ratings and rich snippets can help products appear in Google search results. The app installs from the Shopify App Store, and widgets can be added through Shopify's Theme Editor. Checkout-page review widgets are available only to Shopify Plus merchants. The Free plan costs nothing and includes unlimited review requests, six reviews per product, basic non-customizable widgets, photo reviews, replies, and 24/7 support. Essential starts at $11.99 a month, and Pro starts at $29.99 a month; those plans include additional features such as branded email templates, Google Shopping, video reviews, and Q&A. A 7-day free trial and review importing are also listed. CWILL advertises 24/7 multilingual support.
Loox
Loox is a Shopify app for collecting and displaying product reviews and visual user-generated content. It automates email review requests, with delivery-based timing, and accepts photo and video reviews through links and QR codes. Storefronts can use more than 15 customizable, mobile-optimized widgets, including galleries, carousels, pop-ups, and rating displays. AI features sort reviews, surface highlights and stories, create summaries and translations, suggest replies, and generate image alt text. Referral prompts can appear on-site, after purchase, or after a review submission. Listed integrations include TikTok Shop, Shop, Meta Shops, Google Shopping, Shopify Flow, Omnisend, and Klaviyo. An API and webhooks support programmatic access to review data, custom widgets, integrations, and workflows. The maker describes its theme widgets and pages as a no-code solution and says the app is exclusive to Shopify. Loox offers a free plan and free trial. Convert costs $49.99 a month and Unlimited costs $299.99 a month, with Shopify’s 30-day billing period and cancellation available at any time.