dailypoint 360° vs Hapi Guest Identity (formerly Hapi Guest CRM)

dailypoint 360° is a customer data and loyalty platform for hotels and hotel groups. It combines guest information from connected systems into Central Guest Profiles for marketing, loyalty, communication, operations, and AI. Data Laundry cleans and consolidates records through duplicate detection, address correction, and profile enrichment; the maker says its Central Database and profiles use more than 350 AI-driven processes for this work. Modules cover loyalty, booking management, campaigns, vouchers, profile insights, online reputation management, and website connections. Campaign Manager supports targeted email, SMS, and WhatsApp messages with automatic fallback and real-time performance tracking. Booking Manager handles communication during booking and targeted upselling. The loyalty offer includes a virtual guest card compatible with Android, Apple, and Windows devices, plus interfaces to programs such as Miles & More and Payback. The maker lists more than 200 integrations for hotel systems, though data flows and functionality vary and are not always bidirectional. The service runs on web and through an API. Pricing is on request; a free demo booking is available.

Hapi Guest Identity (formerly Hapi Guest CRM) has no write-up on Specifiction yet; its figures are above.