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SPECIFICTION
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Databox vs Supermetrics

Databox

databox.com

Supermetrics

supermetrics.com

Side by side

FigureDataboxSupermetrics
Price from$6.58/mo€3.25/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published75
Spec score · Marketing Analytics Software9.2 (#1)7.5 (#30)
Spec score · Digital Marketing Agency Software9.3 (#1)7.6 (#11)
HeadquartersBoston, Massachusetts, USAHelsinki, Finland
IntegrationsDatabox advertises connections to more than 130 tools plus spreadsheets, databases and warehouses.The integrations directory includes sources such as Google Ads, Google Analytics 4, Facebook Ads, Shopify, TikTok Ads, and HubSpot.
ProductDatabox brings performance data, metrics, and business context together so teams and agents can analyze, report, and act on performance.Supermetrics connects marketing platforms to reporting tools and AI chats so teams can analyze marketing data and act on insights.
Security certificationsDatabox states that it is SOC 2 certified and GDPR compliant.Supermetrics says it undergoes annual SOC 2 Type II audits and is ISO 27001 certified.
SupportThe listed plans include chat and email support.The homepage advertises 24/5 support across time zones.

Plans

Databox

  • FreeFree
  • Analyst$71 a month
  • Team Core$199 a month
  • Team Scale$319 a month
  • Agency$79 a month
  • Agency$79 a year
  • CustomPriced on request

Databox pricing →

Supermetrics

  • Starter (yearly billing)€39 a year
  • Starter€49 a month
  • Growth (yearly billing)€159 a year
  • Growth€199 a month
  • EnterprisePriced on request

Supermetrics pricing →

In their own words

Databox

Databox brings performance metrics and business context together for teams and agents to analyze, report on and act on results. Its AI Analyst answers plain-language questions using metrics, goals and historical business data. Teams can use shareable dashboards and scheduled reports, and share performance with people who do not have a login. Databox connects to more than 130 tools, as well as databases, spreadsheets and APIs; examples include Google Analytics 4, HubSpot, Google Sheets and Facebook Ads. The company says its integrations include more than 4,000 curated metrics. Agents and routines can automate recurring analysis and workflows under user oversight. The cloud service runs on the web and offers an API, hourly refreshes, embedded analytics and natural-language queries. Free includes one user, three data sources, one dashboard and report, and 50 AI credits per month; its maximum sync frequency is daily. Analyst, Team Core and Team Scale list hourly maximum sync frequency. Free is available, with a 14-day trial and paid plans from $71 a month billed annually. Databox describes its audience as growing businesses, agencies and AI implementers. Its security practices include encryption at rest and in transit, access controls, and a statement that data is not used to train AI models.

Visit databox.com

Supermetrics

Supermetrics has no write-up on Specifiction yet; its figures are above.

Visit supermetrics.com